Matteo Tagliabue Email & Phone Number

Barcelona, Catalonia, Spain

Led marketing teams across 6 countries in the Middle East and Africa, successfully executing projects for all company products. Responsibilities included marketing, PR, communications, branding, and sales strategies. Directed teams of 10+, including internal departments, external partners, and local authorities. Managed and optimized budgets for market expansions and individual projects. Established partnerships with local authorities, marketing agencies, and promoters to launch new shows and achieve ticket sales targets. As brand manager, ensured brand guidelines were followed in all markets. Improved customer and sales data collection using digital marketing tools and campaigns. Formed high-stake sponsorship partnerships with Etisalat (Dubai), Vodafone (Egypt), British Petroleum, and McDonald’s (South Africa).Key Achievements:➡️Quadrupled market engagement from 1 to 4 annual events in the Middle East, enhancing brand presence and market share through market research, strategic partnerships, and targeted engagement strategies.➡️Orchestrated and sold out 3 major stadium shows in South Africa, attracting over 160,000 attendees through market analysis, creative marketing campaigns, and sponsor deals.➡️Contributed to over 1 million attendees at Feld shows over 6 years by delivering high-quality events and audience engagement initiatives.➡️Achieved up to a 10% increase in Average Ticket Price (ATP) 🚀through pricing sensitivity analysis, dynamic pricing adjustments, and value-added features.➡️Increased ticket sales by optimizing online sales channels, refining pricing strategies, enhancing user experience on digital platforms, deploying targeted digital marketing campaigns, and utilizing data analytics to adjust pricing based on demand patterns.

Barcelona Area, Spain

Successfully expanded Disney shows and Monster Jam events to 15 new cities across Italy, Spain, and Turkey. Streamlined marketing and operating budgets to ensure higher revenue and ROI. Coordinated campaigns involving media agencies, local promoters, venues, and ticketing partners. Managed all project aspects from launch to completion, implementing and optimizing omnichannel marketing strategies and sales plans.Key Achievements:➡️Digital Marketing Expansion: Increased digital marketing budget from 0% to 5% within 2 years, enhancing online presence and campaign effectiveness by demonstrating digital channels' ROI, securing executive buy-in, and reallocating traditional marketing funds based on performance metrics.➡️Cost Savings: Achieved 10-15% cost savings over 3 years by negotiating better vendor rates, streamlining processes, and implementing a data-driven approach to budget management.➡️Online Ticket Sales: Sold over 100 shows annually +100% of ticket sales through online channels for Disney events in Italy & Spain➡️Sales Growth📈: Increased sales by 20% annually for 3 consecutive years in Portugal by introducing best-in-class digital marketing activities.

Barcelona, Catalonia, Spain

As part of my Master degree program, I collaborated with the team of Consumer Care Department at Bayer Healthcare in Barcelona, Spain for 5 months. My work was focus on implementing digital strategies according to the project manager goals as well as providing specific analysis of web traffic for each consumer care product using google analytic.

Milan, Lombardy, Italy

Develop and manage relations with the clients portfolio.Contacting new clients, call calls worldwide.Sales AD space in NutraCos and PharmaChem international journals.Attending trade show worldwide.

Arlington, Texas, United States

▶️Develop and manage relations with our communication channels (magazine and forum).▶️Develop with the Vice-President the price, offers and promotion strategies and new products▶️Participate in market research and competitive analysis information▶️Develop promotions’ activities (samples and company DVD) ▶️Manage the ordinary sample administration on SAGE Business Work System ▶️Visit Sportarredo USA Distributors and customers in different parts of the USA and Canada▶️Develop outside communication (webpage, offers online and catalogue) ▶️Organized and attended Sportarredo’s exhibition during ITA World Tanning Expo in Nashville, TN

➕Developed new marketing initiatives to recruit and sell MLS Camps➕Assistant to the Director of MLS Camps in all other youth and sponsor related initiatives➕Created Hispanic outreach initiatives in MLS Camps, Marketing/Sales, and Communications, and Community outreach➕Managed business communications for various special events including the Real Madrid exhibition game; communication specialist for all foreign players/coaches

Master Digital Marketing And Online Business, Marketing/Marketing Management, General

Master, Master On International Business Management (Marketing And International Commerce)

Bachelor Of Education - Bed, International Marketing