Mudit Sehgal Email & Phone Number

Gurugram, Haryana, India

Gurugram, Haryana, India

Bengaluru, Karnataka, India

• Primary POC of Business Teams for our SAAS model based Bidding infrastructure, responsible for maintenance, development and scalability monitoring of various interconnected systems.
• Responsible for creating and maintaining meaningful data dashboards on Redash for business use cases and for use by Data Scientists.
• Analyzing Machine Learning models in production to solve campaign performance issues related to model calibrations and incorrect predictions.
• Providing support to the PSS team by handling data requests, troubleshooting campaigns in production environment, resolving issues related to MMPs and reporting.
• Acting as a point of contact between the Engineering and Business Teams, conducting meetings with Business end and suggesting solutions based on Engineering feasibility and infrastructure.
• Analyzing data through Redash while making use of SQL queries to fetch and analyze big data to form insights which help senior Product Managers and stakeholders take meaningful business decisions.

Noida, Uttar Pradesh, India

• Acted as a liaison between the Engineering and Business Teams, conducting meetings with Business end and suggesting solutions based on Engineering feasibility and infrastructure.
• Primary POC of Business Teams for our in-house Bidder infrastructure, responsible for maintenance, development and scalability monitoring of various systems using Google Stackdriver and other database extraction tools.
• Provided support to the business teams by handling custom data requests, troubleshooting ads in production environment, analyzing 3rd party data discrepancy issues, and recommending solutions.
• Was responsible for A/B testing of new feature rollout and business review over user interface and functionality by creating test reports and meaningful analysis out of scattered raw data.
• Analyzing data using Hive, Google BigQuery and other databases to form insights which help senior stakeholders take meaningful business decisions.
• Worked with engineering tools and utilities to analyze product usage, issues, and competitive landscape.

Noida, Uttar Pradesh, India

• Co-ordinated between multiple departments (Creative Services, Account Management etc.) effectively to build comprehensive proposals that are innovative, yet feasible.
• Responsible for growth in revenue from Tier 1 clients by reviewing marketing materials & working closely with Senior Media Planners and Managers.
• Developing pre and post-campaign audience insights for clients, helping them review their targeting strategy based on real-time audiences and interests captured during similar campaigns.
• Responsible for creating custom tailored premium site lists for clients with specific campaign and budget requirements.
• Conducting monthly geo ownership meetings with managers and directors from teams in various markets for discussing further approach and business strategy.

Delhi

• Handled a portfolio of HNI customers for the bank having a portfolio size of 5Cr.
• Responsibilities include client servicing and looking after all the banking needs of my portfolio customers as a one-point contact.
• Cross selling of over 70 banking products to these portfolio customers in regard of good services provided to these customers.
• Responsible for improving customer’s business relationship with the bank by maximizing their pocket share over various products and services offered by the bank.

Pgdm, Marketing And Supply Chain Management

Bachelor Of Computer Applications, Information Technology

Activities and Societies: VIPS VCONNECT 2015