Mudit T. Email & Phone Number

Bengaluru, Ka, In

Bengaluru, Karnataka, India

• Built the ecom team from scratch and led the team to grow the business to new heights• Onboarded and grown business on all major marketplaces and improved input metrics to achieve output metrics • Launched D2C website on Shopify and oversaw marketing, customer acquisition and CRM strategies • Identified new categories to have new growth avenues which ended up with major contribution• Introduced exclusive range for ecom channel which boosted the sales growth• Charted & implemented technology architecture to achieve agile, robust, and cost-effective tech stack, saved 50% cost • Launched Omni-channel across ecom platforms to achieve larger assortment, faster delivery, and reduced last mile cost • Formulated channel-product mix strategy to achieve healthy topline, bottom line goals and improved cashflow • Became the first movers on quick commerce platforms to achieve major market share• Worked with co-founders and investors to identify next set of growth levers

Bangalore

• Led a team of 10 and grown the digital business of 8 brands with CAGR of 45% in 3 years • Launched Fossil.com site in India • Strategized and managed a digital sales in 3 different models successfully – OR, SOR, Marketplace • Launched new license brands in India market on ecom platforms • Onboarded Fossil retail stores on Marketplaces which contributed 20+% of retails sales • Oversaw Digital Marketing – Social Media Marketing, PPC, SEM, Content Marketing and Marketplace marketing

Bangalore

• Analyzed customer’s behavior, most viewed pages, sales pattern, promotions, cohorts’ performance, traffic, conversion and made recommendations to alter promotion plans to reach company goals • Coordinated with offline marketing team to create the integrated marketing plan across channels • Established attribution method to measure impact and contribution of all digital channels across the site

Bengaluru Area, India

- Devised and executed marketing, promotion and pricing strategy across digital, print, social & CRM channels to support category expansion and meet revenue and customer targets- Defined event calendar for the lifestyle accessories category and integrated the same with all traffic channels like social media, display ads, and e mailer- Evaluate and refresh merchandising onsite regularly based on data and category requirements- Execute & Monitor Brand funded campaigns on the site - Conceptualize brand awareness and online presence for prominent offline brands across categories- Work closely with Analytics team and optimize social media as an effective channel to engage customers with the category- Email Marketing to target customers, focusing on new launches, brand associations and highlighting key category selection- Develop stores and merchandising to highlight the categories’ long tail selection and enable catalog discovery- Work closely with the PR and marketing team to build communication pegs around launches, promotions, and key initiativesKey accountability includes: - Profit Maximization : Monitor performance against plan, taking appropriate action to maximize sales and profit and reduce stock-holding whilst increasing stock turn - Range Building and Planning : Develop and agree plans in partnership with the Buyer that achieve sales and profit targets and implement the agreed category strategy

Bangalore India

Retail (Business): Store Operations, Buying / Sourcing & Merchandising, Category Management, Supply Chain, Multi-Channel, Brand & Vendor Mgt, Negotiations, Process Design & Re-Engineering.Retail (IT): OpenBravo ERP, Requirement Analysis, Gap / White Space solutions, Re-usable frameworks, Pre-Sales, Functionality design and Product Management

Pune Area, India

Enterprise Level Product Development,• Experience in design, coding, testing, customer demos and multiple releases of Enterprise software product in agile scrum mode of R & D• Coordinated the setup of Automated performance analysis of web services of the product with SQL data analysis, CSV/ Excel files and XML representation• Technologies: SQL, Shell, XML, XSL processing, Core Java, Web-services• Test driven development, Automated Testing, Continuous Integration, Agile development • Recipient of ‘Cookie Award ’; Excellent rating

Master Of Business Administration (Mba)

Bachelor Of Engineering - Be