In charge of planning and managing marketing campaigns that promote company’s brand, products, and services. Other duties include writing email copies, messaging etc in accordance with digital marketing plan, planning campaigns, analyzing metrics, and identifying trends. Got upskilled in the art of writing and social media.

I would call the experience in Mirchi was certainly HOT!! My JD 'on papers' included writing creative copies for the Rj's/RJ mentions, programming copies including campaigns, sparklers, capsules etc. Also, writing sales copies based client briefs. Getting in-tune with the sales team(that never really happened), and coming up with creative solutions. Voiceovers for the advertisements, programming for 5 stations. Generating brand new content for the social media platforms. Off the record, worked as a show producer of mid-morning show.