• Product Range Planning - Decide upon merchandise to be purchased for UAE market.• Deal with Vendor Managers of brands and manufactures located in China and UAE.• Contract negotiations with all suppliers – including margins (front and back end), payment terms and credit terms.• Planning budgets for the quarter and ensuring availability of run rate stocks etc. taking into consideration the Sell-in and Sell-out of the Retailers in the previous quarter.• Responsible for increasing Sales growth.• Responsible for creating pricing strategies for maximum sales while keeping healthy profit.• Drafting of the category business plan on quarterly and annual basis.• Forecasts to Vendors based on Targeted Sales, seasonality trends & keeping a control over risk inventory. • Be up to date with latest product and innovations. Understanding the market dynamics & transitioning accordingly to have a first mover advantage.

• Responsible for sales targets and achievements in Retail, B2B, Online and IR Market.• Develop business plan and sales strategy for the market that ensures we reach company goals.• Develop Sales forecast for all accounts that considers regional issues, opportunities and market situation• Build Strong relationships with all departments for effective communication• Support Finance with collection of outstanding invoices and the resolution of payment issues.

• Responsible for sales of products in bulk to different computer traders covering all UAE emirates.• Conduct market analysis and report back to management on new products, competitor performance and develop sales strategies accordingly.• Educate Retail staff on our products so they can provide better end consumer service.• Responsible for meeting monthly sales targets and account receivables.

• Responsible for sales of products in bulk to different computer traders covering all UAE emirates. Product categories include: o CCTV Cameraso Access Controlo Telephonyo Cable Structuring• Lead a team of technicians for structure cabling, networking, DynDNS configuration, Installation of Rack/Cabinet for servers, network cable testing, labeling and termination.• Communicate with IT officer and Purchasing department of clients to identify their needs, make quotation, site visit, check and balance in job completion, • Responsible for all accounts receivable from customers.

• Responsible for Pre-Sales and Post-Sales customer care. Selling Software, IT and Networking Accessories.• Interpret problems and provide technical support for hardware, software, and systems. • Providing after sales services and troubleshooting client’s problem regarding VPN, dialup and fiber connectivity. • Install and configure software at client’s end. • Training clients to use software. • To ensure smooth working of technical support group and implementation of Help Desk Policies and strategies.