Writing a wide variety of non-fiction and fiction books specializing in books related to parenting, business communication, biography, DIYs, history, drama, romance, contemporary fiction, and more.

“Legends of Karachi” is an anthology of interconnected stories taking place in the present time in Karachi over the course of a few days. The central character is, of course, Karachi, the city that houses all sorts of people and characters with a story at every turn, every street, every traffic light, and every paan khokhaa. It features a metropolitan and urbane aspect and several diverse characters who take center stage as they go through different challenges that the city throws at them, with each of their events impacting the other in one way or another. It has been published by Liberty Publishing, Pakistan's premier publishing house, and available at all Liberty Books, or online, throughout Pakistan.

‘Damaged’ is a collection of 15 short stories which showcase events and tragedies that have taken place in an urban Pakistani landscape. Stories looking into the minds and motives of ordinary people being pushed through despair and devastation in their worlds, no matter what the scale. Themes such as child abandonment, harassment, rape, bullying, unemployment, domestic violence, social stigmas, and several other disturbing aspects of present society are central to all the stories. And there are other fictional themes such as the mundane to the bizarre, from the supernatural to the sci-fi, and tons and tons and tons of emotional turmoil leading to release.

Key Responsibilities: - Responsible for delivering and developing English Language curriculum across all Berlitz Pakistan centers for commercial, private and corporate clients. - Conducting Placement Assessments for Language Proficiency of prospective students and corporate clients. - Developed and delivered customized language training programs for corporate clients. - Provided feedback and counseling sessions to clients and students for detailing strengths and areas of improvement. - Organized, hosted and judged several in-house events for boosting confidence and enhancing public speaking skills. - Also responsible for facilitating specific training needs of corporations and conducting said skill trainings including but not limited to management and leadership, customer service, workplace attitude and communication, etc. Aligned several Cultural Orientations based on National/Societal, Organizational, Identity Group, Functional, Team and Individual levels of culture as per the Cultural Orientations Approach (COA) Achievements: - Awarded the Best Instructor of the Quarter for Q4-2017. - Held the position of Team Lead Instructions from 2018 to 2019. April 2016 to April 2021 - Certified as a Cultural Orientations Approach (COA) Practitioner for the Cultural Navigator Program  - Led the Summer Camp 2019 Team of Instructors and designed and deployed SC instructor training program.

1. Overseeing the implementation & enforcement of policies regarding Intellectual Property Rights2. Ensuring appropriate action over TradeMark & Copyright violations, IPR Infringement, Corporate Identity Theft, Counterfeiting activities, etc.3. Monitoring & overview of website posted content, listings, media etc for any possible violations of Intellectual Property Rights, TradeMark & Copyrights, Anti-counterfeiting laws etc.4. Analysis & overview of illegal/offensive product categories to ensure no such content is posted, including but not limited to: adult material, hate material, banned pharmaceuticals, prohibited computer software etc.5. Managing a team of Data Verification Specialists whose core function is to verify newly posted listings to ensure adherence to TradeKey Product Posting Policy with spefic attention to prevent posting of products falling under Intellectual Property Rights Protection, Banned Products etc.6. Resolution of any & all complaints by concerned parties pertaining to TradeMark & Copyright violations, IPR Infringement, Corporate Identity Theft, Counterfeiting activities, Banned Products etc7. Prepare & deliver training presentations, awareness sessions and special publications focused on information regarding Product Posting Policies, Intellectual Property Rights, etc8. Responsible for resolving buyer complaints against sellers for breach of contract and/or fraud, including goods not delivered, incorrect goods, damaged goods, etc.9. Catering to positive & negative feedback by buyers to suppliers and also provide new prospective buyers with relevant feedback information about suppliers in order to assist their business decisions.10. Devise new methods for credible company & supplier verification including coordination with relevant government authorities, contacting various trade bodies for supplier details, investigating quality compliance certifications, etc.

1. Managed Customer Services team at TradeKey.com, Pakistan’s largest international online B2B portal; tending to customers from China, Americas, Europe and Africa etc.2. Responsible for resolving buyer complaints against sellers for breach of contract, including goods not delivered, incorrect goods, damaged goods, etc.3. Catering to positive & negative feedback by buyers to suppliers and also provide new prospective buyers with relevant feedback information about suppliers in order to assist their business decisions.4. Devise new methods for credible company & supplier verification including coordination with relevant government authorities, contacting various trade bodies for supplier details, investigating quality compliance certifications, etc.5. Formulate detailed processes & procedures for streamlined department functioning as well as transparent issue resolution.6. Develop reader-friendly content to provide knowledge & assistance to new traders with regards to safe trading & secure business practices, as well as other areas of e-business including international trade guidelines, import/export requirements, shipping facilitation, etc.7. Prepare & deliver training presentations and awareness sessions on Best Customer Services practices, Safe & Secure trading etc to educate Customer Services staff in order to enhance their support experience & knowledge.

1. Providing Customer Services to an international customer base, with regions including China, Americas, Europe and Africa etc using Email, Live Chat and Phone Assistance etc. 2. Colecting Customer Fedback directed to support associates for monthly Staff Ratings and also prepare monthly Ratings Report with customer comments to highlight the overall performance of support team.3. Develop comprehensive Training Program (CSE-101, 102 & 103) for new recruits to indoctrinate overall department functions & job role for their new tasks. Also developed recruit testing system to evaluate effectiveness of the training program.4. Moderating TradeKey Community forums, adding content regarding e-business, safe trading, best business practices etc.5. Prepare presentations on trends of customer concerns, questions etc as well as regional analysis to provide better insights in the mindset of customer base and their requirements.

1. Review outbound/inbound calls for Quality Assurance, Call Grading, compliance to SOPs, etc.2. Responsible for providing feedback and coaching to agents regarding call quality and also call grading.3. Devise action plans for improvement in call quality and effectiveness of CSRs to improve performance.4. Conduct awareness sessions on proper practices, highlighting strengths & weaknesses, do's & don'ts and common mistakes to be avoided etc.5. Engage operations supervisors for call calibration sessions, wherein selected calls would be reviewed for mutual understanding of any issues.6. Issue tardy notices or warning letters for any punctuality issues or violation of code of conduct. 7. Prepare weekly & monthly reports of call grading, agent rankings, issues reported, areas of improvement, rate of efficiency, disciplinary issues, etc

1. Playing an extended role for TRAKKER’s customer services team by providing data upkeep and maintenance for TRAKKER’s vast customer base along with customer services.2. Call up customers to update Customer & Vehicle data as well as contact information.3. Verify newly registered vehicle information for new customers.4. Collectively update all data collected by remaining team members via calling activity into the online data management system.5. Attempt to connect with customers no longer in contact.6. Manage centralized database of customer data to ensure data integrity.7. Prepare daily & weekly reports of calls connected & data updated as well as any no contacts etc.8. Dispatch contact leters via post and update tracking information in online mail management system.

1. Managed all administrative responsibilities & operations including inventory, housekeeping, site maintenance, vehicle maintenance, cafeteria stock, transportation etc.2. Facilitate other departments within the company for any & all specific requirements.3. Oversee security aspects of office sites.4. Booking and facilitation of all domestic & international travels.6. Reservation of all corporate visitors and guests at hotels etc as well as transport facilitation etc.7. Manage partnerships with all 3rd party facilitators including travel agencies, hotels & hospitality, print media, building management, transportation contractors, security services, government offices etc.

1. Performed outbound Telesales for Non-Profit clients based in U.S.2. Provided inbound customer services to customers of a leading UK based broadband internet services provider.3. Performed the role of sales verifier, reviewing all sales calls for compliance to SOPs and facilitating TSR efficiency.

Kaata Lagarr was a 45-Minute Solo Play for KTN. It dealt with the issue of women that run away from their homes in rural Sindh as expressing their opposition to arranged marriages, eventually ending up in the care of a welfare home for the destitute. However, all is not as rosy as it seems...

Aitebaar was a 45-Minute Solo Play for Sindh TV. The story revolves around an unemployed young man who eventually finds work as a Public Call Office attendant. He witnesses several dealings of his customers over his station, some of which disturb him and his opinion of society. He unwittingly finds his moral compass to help a woman who intends to run away from her home to marry the man she loves, but is shocked to discover his unfaithfulness.

Zanjeeroon (2004) was a television serial spanning 62 Episodes (the longest at that time) It highlighted multiple issues among the dwellers of rural Sindh owing to a lack of education. Prominently portrayed issues are:1. The influence of fraudulent "Witch-Doctors" that takes advantage of any hapless souls they can find.2. The criminal practice of "Karo-Kari" i.e. a Sindhi term for a man & woman alleged to be adulterers, and their murder for settling disputes, mainly of land ownership.3. Forced marriages for resolving community conflicts.4. Corruption at the highest levels of law enforcement.5. Withholding basic education of children, particularly young girls, to ensure obedience in a patriarchal and feudal society.6. Struggles of the educated rural class for emancipation.