Dynamic digital marketing professional with over 4.5 years of experience in Project Management and Research. Currently serving as a Senior Project Manager & Upseller, I lead high-ticket social media marketing projects and strategically upsell a wide range of digital solutions including local and nationwide SEO, Google Ads, website development, e-commerce, influencer marketing, CRM integration, and email marketing. With a blend of analytical insight and creative problem-solving, I ensure that each project aligns with client goals and delivers maximum ROI.Highlights from my journey:📈 Achieved a 90% client retention rate by providing tailored, results-driven digital marketing solutions and delivering exceptional project management across a portfolio of high-ticket projects.🎯 Led 35 high-value digital marketing projects, overseeing each from strategy to execution, ensuring quality standards, timely delivery, and alignment with client objectives.🤝 Built long-term client relationships by delivering personalized solutions and upselling a full suite of digital services, including email marketing and CRM integration, to support clients' growth and digital transformation.I am driven by opportunities that challenge my skills and allow me to further businesses' digital strategies, ensuring they not only meet but exceed their market expectations.I always welcome a chance to connect and discuss the ever-evolving realm of digital marketing and research. Reach out to me at muhammadlaraib77@gmail.com.
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Senior Project Manager & UpsellerCrystallite Pakistan - (Pvt) Limited Sep 2024 - Nov 2024Karāchi, Sindh, Pakistan👉🏻 Led a portfolio of 35 high-ticket social media marketing projects, overseeing all aspects to ensure alignment with client goals and maintaining the highest quality standards.👉🏻 Achieved a 90% client retention rate by offering tailored upselling solutions, including local & nationwide SEO, Google Ads, website development, e-commerce, influencer marketing, CRM integration, and email marketing, maximizing client ROI.👉🏻 Enhanced client strategies with a comprehensive, 360° digital marketing approach, combining core social media marketing with advanced digital solutions to drive impactful and sustainable growth. -
Project Manager & UpsellerCrystallite Pakistan - (Pvt) Limited Nov 2023 - Sep 2024Karāchi, Sindh, Pakistan👉🏻Managed a range of social media marketing projects, ensuring timely and high-quality deliverables that met client expectations and drove measurable results.👉🏻Built strong client relationships by identifying and upselling complementary digital services, such as local & nationwide SEO, Google Ads, and website development, supporting clients in expanding their digital reach.👉🏻Achieved consistent client satisfaction and retention by providing tailored solutions and exceptional project management, fostering long-term partnerships. -
Associate ManagerDigitechtic Mar 2023 - Nov 2023Karāchi, Sindh, Pakistan👉🏻Oversaw resume creation and led LinkedIn optimization as a Production Manager, enhancing the digital presence of numerous professionals across various industries.👉🏻Successfully delivered over 1,000 crafted resumes and proactively assisted 120+ clients in streamlining their LinkedIn profiles for optimized visibility and professional networking opportunities.👉🏻Trained, managed, and mentored a dynamic team of writers and analysts, ensuring the production of data-driven reports enriched with empirical research insights.👉🏻Led the talent acquisition process by strategically identifying and onboarding skilled writers and analysts to strengthen the team’s capabilities in delivering top-notch market research.👉🏻Prioritized operational efficiency and implemented transformative process improvements, resulting in a remarkable 70% increase in team productivity levels. -
Assistant Manager ProductionSyscrowd Sep 2022 - Mar 2023Karāchi, Sindh, Pakistan👉🏻Oversaw the production team to ensure timely completion of reports on marketing trends and consumer behavior, aligning with project deadlines.👉🏻Conducted quality checks and maintained standards, ensuring all reports were accurate, relevant, and met high-quality benchmarks.👉🏻Assigned tasks and coordinated with team members, fostering a collaborative environment that improved efficiency and report quality. -
Senior Research AnalystSyscrowd Feb 2022 - Sep 2022Karāchi, Sindh, Pakistan👉🏻Led cross-functional research projects, expanding the scope of market trend analysis by leveraging innovative methods and SPSS, driving impactful research outcomes.👉🏻Transformed complex research findings into high-impact, data-driven reports, providing actionable insights into verified market trends and consumer behavior.👉🏻Employed advanced analytical techniques to synthesize data, enhancing the depth and accuracy of market analysis and supporting strategic business decisions. -
Research AnalystSyscrowd Sep 2020 - Feb 2022Karāchi, Sindh, Pakistan👉🏻Conducted in-depth analysis of market trends, providing data-driven insights to guide strategic decision-making and optimize marketing campaigns.👉🏻Developed comprehensive reports and presentations to communicate findings to senior management, influencing key marketing initiatives and business growth strategies.👉🏻Utilized statistical tools and methodologies to interpret complex data, delivering actionable insights that improved market positioning and competitive advantage.
Muhammad Laraib Skills
Muhammad Laraib Education Details
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Marketing/Marketing Management, General -
Business/Commerce, General -
Excel Crash Course
Frequently Asked Questions about Muhammad Laraib
What is Muhammad Laraib's role at the current company?
Muhammad Laraib's current role is Digital Marketing Strategist | Empowering Brands Through 360° Digital Solutions | Let's Harness Market Insights Together!.
What schools did Muhammad Laraib attend?
Muhammad Laraib attended Karachi University Business School (Kubs), Karachi University, Corporate Finance Institute® (Cfi).
What skills is Muhammad Laraib known for?
Muhammad Laraib has skills like Financial Modeling, Financial Reporting, Microsoft Excel, Financial Analysis, Commerce, Financial Accounting.
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Muhammad Laraib
Sql Developer | Etl Developer | Business Intelligence Developer | Ssis | Ssrs | Data SpecialistKarāchi -
Muhammad Laraib
Audit Associate At A. F. Ferguson & Co. (A Member Firm Of The Pwc Network) Xbyco | XmayataxPakistan -
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