Muhammad Muneeb Email & Phone Number

Was drafted to launch a new product for the company, which provides content strategy and creation for online businesses.● Design and identify the processes and methods that form the service’s backbone and good content strategy.● Training of internal staff in SEO content writing and strategy.● On site work including content uploading, internal link benchmarking/ mapping, content optimisations.● Keyword research using Ahrefs, SEMrush, Also Asked and Google Search Console.● Working with and identifying how AI can be folded into the processes, designing prompts to achieve this for strategy, content creation and research.● Contacting experts in their field to be involved within the content, building an expert database which will set the service apart.Notable Stats● On track to turn-over 6 figures in the first full year (and growing).● Client stats have included: Y.O.Y increases of 60% (72k new users vs 45k). Transactions (for an established site) increased 81.97% year on year.● Prompt engineering, which has allowed the service of scalable, SEO-optimised content in a specific client tone. This has improved output on some products by 600%.

London, England, United Kingdom

- Organizing and managing projects with cross functional teams for Social Media, , PPC, SEO, email, and content creation- Coordinating landing pages/lead generation pages developement process at all stages- In-depth competitive analysis- Developing customized marketing strategy and its execution- Implementing online marketing programs leveraging Social Media, PPC, SEO, SEM, eMail, content development, advertising, and more- Identifying new opportunities for client growth, implementing new ideas and innovations to improve each digital channel as well as customer account performance

Managing the specialist outreach department, with a focus on international, sports and iGaming● Build out the specialist outreach team from me to an end total of 9 members of staff by the time of leaving, included writing job specs, interviewing and onboarding.● Identifying outreach methods and training the team in them, including via tools such as Ahrefs, SEMrush and Buzzsumo, amongst others.● Reporting to C-Suite and justifying decisions and results/ targets.● Grew the department into the most profitable at the company, working with household names and high 5-figure monthly budgets.● Commercially, I compiled strategies and delivered these in meetings as well as assisting the Directors with overall product development and positioning.Notable Stats● Total department turnover reached six figures by the end of Year one.● Received a director’s award for excellence, attitude and work ethic.