* Currently working in Denim International Pvt Ltd as Senior Marketing Manager & Business Development for US division* The core job is to developed business and mainly focus to increase sales and revenue.*Working on mass retailers, wholesalers and importers in US region.

• Worked at Artistic Milliners as Brand Manager for US-based departmental store “Target®’ under the sub brand “Universal Denims for Womens dept” (from November 2014 till 2018 Dec• Mainly focus to develop business of each season to maintain sales/profit.• Works for a company & responsible for the management of sales and relationship with clients.• To enhance the company's existing relationships with the customer.• Working on Business Planning, Business Development, Brand Development etc.• Working on Product Marketing, Market Research, and Marketing Strategies.• Working on new concept to enlarge Business activities.• R&D of denim & non-denim products and new innovation of an array of products.• Develop products of basic, medium & heavy fashion element.• Working on fast fashion products to boost the sales.• Working on fabric selection for Spring/Summer/Fall/Winter seasons. • Monitoring workflow from development to production stages. • Maintain monthly sales & profits. • Budgeting and costing for the seasonal products.• Handling 1.5 Million qty's in single quarter.

• Worked at Ideas® Gul Ahmed Textile Mills Ltd as Retail Manager (April 2011-November 2014). • Developed seasonal Eastern and Western collection products including Spring, Summer, Fall and Winter.• Developed new products according to market trend. • Negotiation with fabric, trims, accessories, order execution & distribution plans with suppliers, also outsourcing Fabric mills including Kohinoor, Nishat, & Siddiqsons.• Worked with manufacturing units including Master Textile, Azgard9, CBL and US Apparel for R&D & production.• R&D planning & new innovation of products.• Worked on different fabric techniques including Twill, Canvas (Baby Canvas/Oxford Canvas), Poplin and Yarn dyed.• Market visits and surveys to check prices, quality, VM display and other dimensions of the competitor brand(s). • Coordination with supply chain management for distribution of goods with proper inbound and outbound logistic channels.• Budgeting and costing for the seasonal products.

-Working for major accounts of renowned global retailers and importers that include Zara, Carrefour, H&M, C&A etc.-Preparing seasonal collections, quoting & negotiating the prices with the buyers.-Coordination with Pattern Master to make perfect pattern in order to save time, cost & energy.-Working with woven fabrics with different washes. -Follow up of proto, size set, pre-production, photo shoot samples.-Follow up of all approvals including lab dips, accessories, trims etc. -Prepare & arrange raw material for execution of orders.-Communicating with customers for order details, shipping timelines and various approval steps.-Processing orders for arrangement of fabric and accessories; Order confirmation and distribution.-Having Good relations with outsource fabric & accessories supplier.-Coordination with production & working in SMV.-Communication and liaison between Merchandising and production. Quality checks and approvals.-Having good relations with international buyers & agents.-Visit different countries for order Meetings.-Working proactively to eliminate unforeseen problems.