Responsible for Commercial Excellence of OBS AGP (ex Sandoz) OBS Pakistan (ex Viatris) & OSB Pharma ( ex Bayer) - Overall 1200+ field force• Drive Commercial Excellence (SFE, Digital Initiatives/Transformation, Training, Business Analytic, Market Research, Trade Marketing), Omnichannel Marketing and Go to Market Strategy.• Design & effective implementation of customer engagement plans with emphasis on Omni Channel to drive sustainable growth.• Training & Development of Marketing &… Show more Responsible for Commercial Excellence of OBS AGP (ex Sandoz) OBS Pakistan (ex Viatris) & OSB Pharma ( ex Bayer) - Overall 1200+ field force• Drive Commercial Excellence (SFE, Digital Initiatives/Transformation, Training, Business Analytic, Market Research, Trade Marketing), Omnichannel Marketing and Go to Market Strategy.• Design & effective implementation of customer engagement plans with emphasis on Omni Channel to drive sustainable growth.• Training & Development of Marketing & Sales team and equipped them with required knowledge and skills to deliver desired objectives in current competitive environment.• Design Trade Marketing & Export Business strategy and ensure effective execution to achieve set objectives.• Training and coaching of Commercial Excellence team (BI, SFE, Market Research, Trade Marketing & Training) to ensure their contribution to drive sustainable growth of group companies.• Effective Strat Plan / Utilization of resources Portfolio and Sales Force Sizing Planning for short and medium term to drive sustainable growth agenda for top and bottom line.• Sales force deployment and monitor progress• Partner with Finance, commercial & HR through effective Strategic planning (Top/ Bottom Line, Resource allocation, Sales Force Sizing, Launch Excellence) to have sustainable business growth.• Design Marketing & Sales strategy and ensure effective execution to achieve set objectives.(Managed Marketing & Sales team of WomenHealthCare directly from Jan to Sep'23) Show less

• Lead Smooth transition from Sandoz to OBS AGP (August 2021)• Drive Commercial capabilities through Business Intelligence/ Analytics, Marketing & Sales Force Excellence, CRM, Training & Development, Trade Marketing/ Distribution Operations, Market Research and Digital Initiatives. • Work with Marketing for effective Business and Go to Market Strategy and align Marketing / Brand Plans and track progress accordingly.• Work with Finance for resource allocation, Budgeting/Forecasting… Show more • Lead Smooth transition from Sandoz to OBS AGP (August 2021)• Drive Commercial capabilities through Business Intelligence/ Analytics, Marketing & Sales Force Excellence, CRM, Training & Development, Trade Marketing/ Distribution Operations, Market Research and Digital Initiatives. • Work with Marketing for effective Business and Go to Market Strategy and align Marketing / Brand Plans and track progress accordingly.• Work with Finance for resource allocation, Budgeting/Forecasting and track progress to have desired IOR (both in top and bottom line)• Lead & Coach Commercial Excellence team & coach team in following areas as well as work for their development/ carrier growth so they can be strategic partner and contribute in organization's success. • Commercial Excellence/ Sales Force Excellence (SFE) / CRM • Business Intelligence/ Analytics / Market Research • Multichannel/ Omnichannel Marketing • Digital Initiatives (Tools & Skill set required in the organization) • Training & Development • Trade Marketing / Distribution Operations• Partner with Finance, commercial & HR through effective Strategic planning (Top/ Bottom Line, Resource allocation, Sales Force Sizing, Launch Excellence) to have sustainable business growth. Show less

• Leading Marketing & Sales Team of Sandoz Specialty Business (Oncology & Rheumatology portfolio)

- Drive Commercial capabilities through Marketing & Sales Excellence, Training & Development, Trade Marketing/ Distribution Operations, Business Intelligence/ Analytics, Market Research and Digital Initiatives. - Work with Finance and Marketing for effective resource allocation and track progress to have desired IOR (both in top and bottom line)- Partner with Finance , commercial & HR through effective Strategic planning (Top/ Bottom Line, Resource allocation, Sales Force Sizing… Show more - Drive Commercial capabilities through Marketing & Sales Excellence, Training & Development, Trade Marketing/ Distribution Operations, Business Intelligence/ Analytics, Market Research and Digital Initiatives. - Work with Finance and Marketing for effective resource allocation and track progress to have desired IOR (both in top and bottom line)- Partner with Finance , commercial & HR through effective Strategic planning (Top/ Bottom Line, Resource allocation, Sales Force Sizing, Launch Excellence) to have sustainable business as well as drive growth- Lead & Coach Commercial Excellence team & coach team in following areas as well as work for their development/ carrier growth so they can be strategic partner and contribute in organization's success.o Commercial Excellence/Marketing & Sales Excellence/ Sales Force Excellence (SFE)o Training & Developmento Trade Marketing/ Distribution operationso Business Intelligence/ Analytics o Market Researcho Leading Digital transformation and Initiatives Show less

Drive Marketing & Sales capabilities through Commercial Excellence, Training & Development, Trade Marketing/ Distribution Operations, Business Intelligence/ Analytics, Market Research and Digital Initiatives. Leading Marketing & Sales Operations department & coach team in following areas as well as working for their development/ carrier growth so they can be strategic partner and contribute in organization's success.o Commercial Excellence/ Sales Force Excellence (SFE)o Training &… Show more Drive Marketing & Sales capabilities through Commercial Excellence, Training & Development, Trade Marketing/ Distribution Operations, Business Intelligence/ Analytics, Market Research and Digital Initiatives. Leading Marketing & Sales Operations department & coach team in following areas as well as working for their development/ carrier growth so they can be strategic partner and contribute in organization's success.o Commercial Excellence/ Sales Force Excellence (SFE)o Training & Developmento Trade Marketing/ Distribution operationso Business Intelligence/ Analytics o Market Researcho Digital Initiatives Show less

Leading Sales Excellence Department • Monitor SFE KPIs & reporting to Region• Sales Force Sizing/Structure & Deployment analysis.• Incentive/Rewards Design to motivate Sales Team.• Maximize Sales Force Productivity by implementing SFE tools and processes which can enhance Sales Force efficiency• Work with Marketing & Sales for improvement plans to address SFE needs (segmentation, targeting, Classification etc.) • Identify selling skill gaps (Sales call effectiveness,… Show more Leading Sales Excellence Department • Monitor SFE KPIs & reporting to Region• Sales Force Sizing/Structure & Deployment analysis.• Incentive/Rewards Design to motivate Sales Team.• Maximize Sales Force Productivity by implementing SFE tools and processes which can enhance Sales Force efficiency• Work with Marketing & Sales for improvement plans to address SFE needs (segmentation, targeting, Classification etc.) • Identify selling skill gaps (Sales call effectiveness, opening and closing skills) and develop appropriate training strategies with coordination of T&D to minimize the identified gaps.• Coach SFE Team and Field Force on following & monitor progresso Right Customer Selection & Classification (Tiering & Frequency) according to Customer Profile, Potential & Propensity in Sales Team's Customer List, So time & resource can be utilize in right Direction to get maximum business output. o SFE tools, Segmentation & Customer Classification (Profiling Potential Analysis/ Prospecting).o On Job coaching of Sales Rep/ZSM to improve SFE KPIs/Selling Skills & their effective implementation with true spirit to translate this into Sales Productivity.o Evaluation for quality of Coaching & Coaching reports provided by ZSM to Sales Rep & coach ZSM to improve quality of Coaching.o SFE diagnosis during field visits to review SFE, Selling Skills & Marketing Strategy implementation) & also conducting Sales & SFE audits. Show less

Responsible for SFE activities, training & on job coaching for South Region of Pakistan (Karachi – Multan)• Ensure Right Customer Selection & Classification (Tiering & Frequency) according to Customer Profile, Potential & Propensity in Sales Team's Customer List, So time & resource can be utilize in right Direction to get maximum business output. • Train Sales Team (Rep & ZSM) on SFE tools, Segmentation & Customer Classification (Profiling Potential Analysis/… Show more Responsible for SFE activities, training & on job coaching for South Region of Pakistan (Karachi – Multan)• Ensure Right Customer Selection & Classification (Tiering & Frequency) according to Customer Profile, Potential & Propensity in Sales Team's Customer List, So time & resource can be utilize in right Direction to get maximum business output. • Train Sales Team (Rep & ZSM) on SFE tools, Segmentation & Customer Classification (Profiling Potential Analysis/ Prospecting).• Train Sales Teams to make efficient & effective routing plan/Working Unit to ensure customer coverage/ Chamber Presence.• On Job coaching of Sales Rep/ZSM to improve SFE KPIs/Selling Skills & their effective implementation with true spirit to translate this into Sales Productivity.• Evaluate quality of Coaching & Coaching reports provided by ZSM to Sales Rep & coach ZSM to improve quality of Coaching.• Conduct thorough SFE diagnosis during field visits to review SFE, Selling Skills & Marketing Strategy implementation) & also conducting Sales & SFE audits. Show less

Responsible to Manage following tasks related to Sales Operations/ SFE/ SPP (Sales Productivity Process) for Pakistan & Bangladesh.• Business Analysis to provide support to business by providing Analysis of Business, Market & comparison of Company & Market• Business Planning• Sales Force Structure/Sizing Planning & Deployment after analyzing Market Potential & Competition• Customer/HCP profiling/ classification to ensure right selection of customer for… Show more Responsible to Manage following tasks related to Sales Operations/ SFE/ SPP (Sales Productivity Process) for Pakistan & Bangladesh.• Business Analysis to provide support to business by providing Analysis of Business, Market & comparison of Company & Market• Business Planning• Sales Force Structure/Sizing Planning & Deployment after analyzing Market Potential & Competition• Customer/HCP profiling/ classification to ensure right selection of customer for effective use of resources.• Design & Monitor CRM Metrics by analyzing Call capacity, Geographical conditions & local ground realities & ensure alignment with Regional guidelines (Call Rate, Field Days, Call Frequency)• Marketing & Sales Activity Planning & monitoring• Coaching Excellence- To ensure proper coaching of Sales Rep by Sales Leaders• Maintain Customer Database• Sales & CRM audits• New Product Development/Forecasting (Analyze Market Potential & future opportunities)• Budgeting/ Forecasting- Partener with Sales & Marketing for Sales Plans & Forecasting• Market Research- Work with Marketing, Medical & Market Research Agencies to conduct Market Researches to evaluate Market Situtiaton & Needs• Coordinate with Regional(Asian Operations) & Global Team regarding following > New iPad based CRM & Analytical System (Veeva from salesforce.com & Eureka) Deployment > CRM /Sales Statistics System > KPI Dashboard• Successfully deployed New iPad based CRM system i.e Veeva of Salesforce.com (Lead Veeva Deployment Team Pakistan)• Trained Sales force(Rep & DSM) across the country on new iPad based CRM system i.e Veeva of Salesforce.com• Managed old Web based Call Reporting (CRM) System(OnDemand) & smooth retirement of system• Sales Statistics/ Analysis• IMS Reports (Sales Analyzer + PK P.I), Provide different reports/analysis from IMS Sales Analyzer & PK PI & share key finding, observation & recommendations to Management, Sales & Marketing• Incentives design & calculation Show less

Responsible for following SFE & Business Intelligence tasksSales Statistics Reports/ Analysis.•• Responsible for the consolidation monthly sales figures into the Company’s official reports. (Ex-Factory Reports)• Prepare daily, monthly, quarterly and year to date territory wise sales reports (Ex-Distributor Reports).• Prepare Performance Analysis for each Business Unit (National, Region, Area & Rep level) Total Value, Brand & SKU Wise on monthly basis for Pakistan &… Show more Responsible for following SFE & Business Intelligence tasksSales Statistics Reports/ Analysis.•• Responsible for the consolidation monthly sales figures into the Company’s official reports. (Ex-Factory Reports)• Prepare daily, monthly, quarterly and year to date territory wise sales reports (Ex-Distributor Reports).• Prepare Performance Analysis for each Business Unit (National, Region, Area & Rep level) Total Value, Brand & SKU Wise on monthly basis for Pakistan & Afghanistan.• Reps wise Sales/ Productivity/ Ranking.• Field Force Incentive on Monthly Basis (Pakistan & Afghanistan).• Prepare Brand Wise Budget/ Target of Sales team.• Preparing reports from IMS Sales Analyzer.• Customer database/ SMS call reporting• Implementing TEEMS (Travel & Entertainment Expense Management System) Web based in Sales Force.• Participating in BLC (Bayer Learning Centre) as Microsoft Office Trainer (to enhance Field Force productivity). Show less

• Responsible for all aspects of Distribution, in particular order processing, Inventory maintenance, receivables from distributors and handling of institutional accounts and post in Oracle Financials.• Responsible for maintaining proper stock levels in coordination with the Marketing & Sales Department, prepares timely dispatch of adequate stocks of finished products for systematic replenishment to the regional distributors.• Recovery of payments from Regional Distributors and keep… Show more • Responsible for all aspects of Distribution, in particular order processing, Inventory maintenance, receivables from distributors and handling of institutional accounts and post in Oracle Financials.• Responsible for maintaining proper stock levels in coordination with the Marketing & Sales Department, prepares timely dispatch of adequate stocks of finished products for systematic replenishment to the regional distributors.• Recovery of payments from Regional Distributors and keep close liaison with the institutional suppliers for the payments from the institutions (tender business). • Settle Distributor’s Claims and prepare Credit Notes for distributors.• Prepares the Company’s approved tender quotations• Responsible for the consolidation of monthly stock and sales figures of the distributors into the Company’s Sales Report.• Prepare monthly, quarterly and year to date sub-territory wise (Reps level) sales report. Show less

Responsible for Marketing & Sales in following specialitiesCardiologyPsychiatryOrthopedicsGynaecology