• Created and updated re-usable code libraries to streamline WordPress development cycle.• Leveraged strong understanding of WordPress core to manipulate admin and theme components.• Collaborated with design and project developers to understand project scope and offer elegant, creative and scalable solutions• Responded to and corrected issues preventing business or customer use of site or features.• Audited sampling of sites prior to release of production changes to test function.• Designed and implemented website from initial concept, site architecture and wire frames to finished deliverable.• Installed required plugins and additional coding to fit final design and functionality requirements.• Developed and implemented SEO and AB testing strategies as per suggestions from the SEO team to improve effectiveness of marketing efforts.• Converted design assets into component-based HTML, CSS and JavaScript.• Provided timely resolution to reported website problems by integrating new solutions into existing platforms.• Conducted unit testing to deliver optimal browser functionality.• Crafted SEO strategy and intuitive interface for site to achieve prominent rankings across top browser platforms.• Completed full redesigns of existing websites to improve navigation, enhance visuals and strengthen search engine rankings.• Reviewed code to validate structures, assess security and verify browser, device and operating system compatibility.• Created powerful Content Management Systems to serve as interface for client.• Employed coding practices based on commonly accepted standards to establish site layout and user interface.• Conceived and built optimized landing pages in HTML and CSS for integration and cross-browser compatibility.• Spearheaded production of page content such as visuals and text copy to meet project specifications.• Developed landing pages, dashboards and online applications using custom PHP, Bootstrap, and jquery.

As a Team Lead,I was responsible forManaging the continuous improvement process within the software product’s lifecycleDesigning front end of websites for international clients as well as local products

AFCBSS(Automatic Fare Collection & Bus Scheduling System) for MMBS (Multan Metro Bus Service)Development Phase:Communication with Turkish Vendor (ASIS) for the development of complete backend portalDeployment Phase:Configuration and installation of devices including Routers, switches, TVM, Turnstile, BIM, Driver Console, Validators and PISOperational Phase:Worked as POC between PMA and Inbox by communication through officeHandling Control Room Operations for InboxManaging TeamMaking KM report on monthly basisImplementing Bus Schedule at backendHandling JIRA and Alexxo MFR (Multan Feeder Route) Project:Co-ordinates and track measurement for all routes and stationsConfigurations and Deployment of Drivers Consoles and Validators