Using conventional and evolved techniques, such as online and digital research, Analytics/business intelligence and so on for studies on Band positioning, transforming Customer experience, identifying/launching new Product Development/innovation, leveraging Social marketing, planning Comms mix and tracking Media Vehicle effectivenessHighlights and achievements:• Introduced systematic and scalable approach to “connect the dots” and source relationship intelligence relevant to target acquisitions as well as providing valuable relationship insights to accelerate proprietary deal sourcing• Demonstrated keen ability to transition from desk research strategy to real-time commercial follow-up in challenging and complex scenarios. • Created and improved intelligence resources to facilitate consistent ROI. • Determined and recommended methods to address improvement opportunities. • Public sector studies entailed stakeholder engagement, consultations, client experience, user experience redesign and other consultancy for the organization.

In my Data Researcher role, I exercised a calculated and methodical approach to problem solving. Data researching involved team efforts and collaborate productively within groups. Additionally, my skills helped me in strategic planning and reporting and documentation which helped in brand development.Highlights and achievements:• Compiling comprehensive commercial intelligence on market, categories and clients• Employing niche portals (such as Market Intelligence Platform) through annual reports, secondary research, stakeholder engagement and data analysis• Supporting S&P clients’ investment decisions across 17 specific industries• Integrated financial, industry data and research. • Translated non-English financial statements, Annual, Quarterly and Semi-annual reports into English using translating machines and formatting utilities to provide accurate financial data for market intelligence from the global market. • Conducted research while working with internal clients from 3 different locations and increased efficiency to 95% by introducing lean.

• Managing social media campaigns and day-to-day activates. Duties include online advocacy, writing editorial, community-outreach efforts, promotions.• Managing presence in social networking sites including Facebook, Twitter, and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed• Monitoring trends in social media tools, trends and applications• Working with client teams to understand client objectives, challenges and needs in the social space• Supporting Account managers/Sales team in winning new clients.• Helping in setting and developing the social media growing goals and strategies in cooperation with the Department Manager. • Acting as senior level social subject matter expert in client meetings, as needed.