Muhammad Azeem Email & Phone Number

Karāchi, Sindh, Pakistan

Karāchi, Sindh, Pakistan

• Develop long & short-term brand development strategy with targeted tactics and defined goals, which are in line with the brands requirement.
• To devise innovative marketing plans and ideas in alignment to the brand`s approach following brand guidelines.
• Manage planning, execution and buying of all Media types - TV, radio, OOH & Inmall, SMS marketing etc.
• Manage creative team to work on marketing initiatives and drive business growth.
• Develop new strategies for marketing campaigns and allocate the budget efficiently.
• Planning and implementation of campaigns through ATL & BTL mediums.

Karāchi, Sindh, Pakistan

• Planning, forecasting budget, identification, execution and monitoring of all ATL & BTL activities.
• Media buying from vendors/agencies like billboards/wall pasting, streamers, radio & TV spots, cable & cinema advertisement, print & magazines ads, mall branding and float vans.
• Coordination with creative and digital agencies regarding planning & designing of communication
• Playing a key role in all brand related activities including planning, advertising, PR events, launch communications & events, social media, sponsorship and research.
• Handles the social media marketing with agency on Facebook, Instagram and twitter.
• Plan & execute regional BTL activities in alignment with marketing plans. Monitor and report the launch activities performance and highlight tactical changes, if required.

Karachi

• Planning and Launching campaigns for our brand “LIFEWARES”.
• Media buying from vendors like air time for TVC, radio spots, bill boards and print ads etc.
• Responsible for planning & achieving budgeted sales in the territory though various marketing strategies.
• Responsible for budgeting and costing marketing expenses for different marketing campaigns.
• Development of activation Strategy; its execution, roll out and on-ground monitoring
• Representing the company at trade exhibitions, events and demonstrations.

Pakistan

• Responsible for selling the unsecured loan products through personal selling
• Responsible for achieving the monthly sales target.
• Continually, market survey for analyzing the current situation of credit market

Postgraduate Degree - Digital Marketing, Digital Marketing

Social Media Marketing Digital Marketing Strategies Data Analytics Digital Channels

Master Of Business Administration (Mba), Marketing

MBA- Marketing

Bachelor Of Commerce (B.Com.), Accounting And Business/Management, 2Nd Division