Achieved high score in managed department for all Subsidiaries Brand Marketing strategies and Business Development based on approval annual budgets by implementing of marketing activities.Successfully executed Marketing Plans for all Subsidiaries Brand with monthly monitoring for marketing activities reports.The game changer for bringing in the concept of Digitalization in collecting analytical data of customers, sales report, social media traffic & promotion activity.Successfully on changing the concept from manual printing into Digitalize platform activity such as e-loyalty app / e-wallet / e-commerce / Delivery App Service / Web Self Ordering etc.Increased traffic of social media platform by creating a campaign per-quarter & media influencer.Winning the heart of Management on planned, prepared & executed special project to the based on budget given.Well organized & planned for Brand events & CSR Programs within the budget given & develop marketing teams to successfully implemented such as Franchise International Malaysia (FIM), Malaysia International Halal Showcase (MIHAS), Media discovery day, Barista competitions and Opening Ceremony for new outlets in Brunei, Indonesia, Myanmar and MalaysiaSlashed vendor costing 30% by negotiating pricing but with a great quality, while ensuring the continuation and enhancements of their services. Well organized and monitor Marketing Action Plan (MAP) and Digital Unit within dateline given.Successfully in line on following marketing platforms with current trending.

Lead all aspects of the advertising, marketing, promotional activities for the digital media and printed business including banner advertisements, email promotions and search engine via Google Ads.Prepared work plans, established marketing strategy, conducted evaluation and control via reports.Analyses market trends to address business opportunities and issues, and to set the brands’ annual objectives, strategies, positioning, tactics and measures.Identifying an appropriate market niche for a product service or brand and getting it established in that particular target consumer.Given product, service or brand fills a particular consumer need in a way they desired.Prepare marketing report and marketing budget & etc.Assist the annual budget for the company advertising and promotion.Lead and attend meetings with Management to review customer Local Store Marketing (LSM) & plan annual LSM activities.Branded and executed market [Product] plans for all marketing levels in competition with other market players.Prepared work plans, established marketing strategy, conducted evaluation and control via reports..Analyses price, demand and competition from others brand.Manage multiple corresponding projects and cross-functional teams to deadline.Assist on development project regarding on timeline and process for outlet opening. Evaluate potential site for new outlet opening based on brand positioning required.Evaluate potential franchisee based on brand requirement.

Monitor and approve graphic team design with value of high quality social media creative and others online advertising material (email, Instagram, ads and etc.)Meeting with clients to discuss their needs, objectives and improvement on the marketing side.Involved with developing concepts and translating them into visual interactive design.Monitor and involve in the development of video production, from storyboard to finishing products.Worked closely with web developer to delivered website or landing pages as per required by company as following new trending concept.Review final layouts and suggest improvements as needed.Prepared design artwork materials for local stores marketing (LSM) outlet. Create and executed digital marketing strategy to drive brand awareness.Assist in Preparing marketing report and update marketing budget & etc.