Projects:Optimus ROM (Retail Operating Model) - Identify hidden affluent customers, having a secondary banking relationship with HBL, and deepen relationship with them based on their spending patterns across the transactional channels. Impact marker was to increase banks’ revenue/liability growth as compared to the business as usual.Technologies: Python, PySpark, Tensorflow, Scikit-Learn, Machine Learning modelsProbability of Default Model - Assisted banks’ collection team through identification of potential defaulters 2 months prior based on their Mobile Banking behavioral pattern only. Achieved remarkable results:• Precision - 91%• Recall - 79%• Accuracy - 98%Technologies: Python, PySpark, Tensorflow, Scikit-Learn, Statsmodel, Tree-based modelsEmail Analysis - Performed sentiments and emotions analysis on customers and customer care agents to extract insights from ongoing conversation which eventually assisted to monitor agents’ performance and enhanced customer experience.Technologies: Python, nltk, win32com, Deep Learning modelsCustomer Segmentation - Segmentation exercise was based on multiple analysis such as ML models, RFM analysis, Statistical Analysis based on customer’s demographics, transactional patterns, digital banking interactions, deposit volumes etc. It assisted to reach out to right customers for right product, new product design and develop marketing strategy.Technologies: Python, Scikit-Learn, PySpark, Hive, PowerBIAutomated Signature Verification - Verification of customers’ signature on check & system by employing computer vision & deep learning techniquesTechnologies: Python, OpenCV, Tensorflow

Projects:Stock Price Prediction – Ensemble of deep learning models (LSTM and GRU) to predict the stock prices of different commodities for different frequencies such as daily, weekly and monthlyTechnologies: Python, Tensorflow, Pandas, FlaskNews Revealer – Employing transfer learning technique on Generative Adversarial Network to detect fake articles given the article and generate new articles given the subject either in English or ArabicTechnologies: Python, TensorFlow, Keras, Django, googletrans