Muhammad Khan is a Senior Vice President at Citi, leading existing customer segment for US Consumer franchise. In this role, Muhammad is responsible for creating and establishing Citi’s existing customer strategy, its business results, and leading US Consumer Analytics to drive data-driven insights and decisions.Muhammad has over thirteen years of experience in Financial Services leading organizations in the US, Canada and Middle East driving strategic change, creating key growth initiatives, and leading large cross functional teams. He worked across multiple functions while at HSBC including the business, operations, branch network and customer Value Management. He helped build and lead some of the firm’s largest transformation initiatives including the standardization of products, processes, and technologies across the global consumer bank. Muhammad started his career as Relationship Manager before leading HSBC as a Cluster Manager in DC Metro Area and New York City driving operational improvements and revamping sales programs.Most recently, Muhammad was focused on segment, value proposition and customer engagement strategies for the Global Retail Bank & Consumer Lending organization with an emphasis on creating new growth and distribution channels through strategic partnerships. Muhammad also led the US Retail bank segments where he developed strategic roadmaps while achieving double-digit growth.Muhammad holds an undergraduate degree from York University, Toronto, Canada, and Data Analytics executive certification from The Wharton School of Business from USA.Specialties: Consumer Banking, Business Analytics, Client Experience, Growth Strategies, Driving Scale, Strategy AND Execution, Talent Development, Business Development and Partnerships, Transformation, Customer Segmentation, Distribution & Targeting Channels, Stakeholder Management and C-Suite communication.