Muhammad Shiha Email & Phone Number

Dubai, United Arab Emirates

• Champion powerful collaborations between Russian and Dubai companies focusing on leading technologies and diversifying the ecosystem.• Spearheaded strategic cross-border partnerships between Russian and UAE corporations by championing powerful collaborations focused on pioneering technologies and diversifying the ecosystem with a $2M+ fund.• Negotiated strategic partnerships with major stakeholders such as the Russia Investment Authority, Dubai Economic Department, Moscow Export Center, Abu Dhabi Ports, DP World, KPMG, and Da Vinci Capital.• Recruited more than 45 high-tech companies to collaborative programs, diversifying the ecosystem and enhancing collective capabilities.• Boosted financial performance and market presence for state and health tech member companies by securing multimillion-dollar contracts.• Lead development of short- and long-term strategies with oversight of operations, board communications, and foster partnerships with tech companies, universities, and governmental bodies. • Maintain resources, negotiate agreements, and manage organizational structure. Support seamless market penetration by establishing MOUs with several authorities for member companies.• Lead HR function ensuring seamless end-to-end HR processes. Develop and implement comprehensive strategies for effective people management, talent development, and supporting employee growth across the organization. • Spearhead Marketing and Communications function, overseeing the strategic planning, development, and implementation of comprehensive marketing strategies, communications campaigns, and public relations activities targeting both external and internal audiences. Drive the formulation and execution of integrated Marketing & Communications plan to build brand awareness, reinforce positioning, and manage press and media relations.

Dubai, United Arab Emirates

Dubai - Uae

• Directed operations for the Russian Business Council in the UAE, a prestigious bilateral trade organization fostering economic cooperation between Russia and the UAE• Established, and maintained, strategic relations between the Council and relevant government entities in the UAE and GCC.• Revamped organizational structure with establishment and enforcement of office policies, digital asset enhancements, transformation of membership guidelines, and increased operational efficiencies.• Developed & launched BRICS Business Forum, resulting in an agreement between the business association of BRICS countries in the UAE and cultivation of a business-driven think tank.• Exerted influential leadership in shaping pivotal regulations governing Russia-UAE business relations, providing strategic guidance to joint government committees on critical matters such as Logistics and banking restrictions. • Revitalized industrial policy engagement by propelling a 30% uplift in local community involvement through adept events coordination and impactful strategic communications.• Conducted comprehensive analyses of proposed legislation with potential to impact the commercial landscape, delivering accurate forecasts and insights into prospective scenarios and outcomes.• Conceptualized and executed an innovative outreach strategy that catalyzed over 50 partnerships with local organizations, fortifying government-community relations.• Executed go-to-market program for more than 60 Kazak companies in 2022 educating on regional sourcing, distribution partnerships, and product analysis in cooperation with KPMG.

Dubai - Uae

• Highlighted exceptional business practices within the Business Community with the launch of an annual awards program with 200+ participant companies.• Managed legislative research efforts on industrial policies, producing comprehensive briefs to advise the stakeholders on best practices.• Expanded, established, and maintained good relations between the Council and relevant government departments in the UAE and GCC.• Handled various urgent, emergent, and crisis events related to government public affairs in the UAE and GCC.• Orchestrated strategic promotional and marketing partnerships to champion Syrian products, facilitating their prominent positioning within the high-growth GCC market.• Spearheaded the launch of a bi-monthly industry magazine, annual directory, and news website providing critical regulatory, policy, and legal updates impacting over 5,000 companies and the broader business landscape.