• Collaborate with creative partners to inform, the project manager, and publish site assets. • Capture web analytics data with Google Analytics, track against business-defined KPIs, and update reporting to key stakeholders. • Assist with paid search. Plan the strategy & execution for eCommerce: including KPI goals, content, media, SEO, and product analytics.• Provide weekly and monthly analytical reporting from WooCommerce, Google Analytics, and our other platforms. • Develops, manages, and executes the eCommerce capability roadmap Partner Management • Identifies key business partner resources to implement new capabilities or site enhancements. Site Merchandising • Warehouse Management & Order Fulfillment • Manages a team responsible for eCommerce inventory receipts, warehouse accuracy, timely order fulfillment, and product shipments Customer Service • Manages a team responsible for customer service contacts and returns/exchanges