Longhorn Publishers digital department focuses on digitalization of academic content withregards to KICD regulations and approvals with the aim of empowering learners usingtechnology.• Analyze large volumes of data to understand the market and to enable the companyto make informed decision based on the data.• Creating effective customer journey maps to understand customer behavior andpreferences. Successfully reduced sales cycle by 30 days.• Preparing weekly, monthly, quarterly, and annual reports for commercial team anddigital department. The department’s communication and productivity improvedby 80%, enabling the business and department to grow efficiently and sustainably.• Handling customer tickets and successfully reduced the resolution time to less than10 minutes thus improving customer satisfaction.• Supported commercial teams through preparing presentations, Board pitch andbusiness plan and strategy. This enabled us to onboard over 106 schools.• Analyzed engagement report weekly to see customer experience with digitalplatforms. This enabled the team to understand customer needs and improve theirexperience on the platform. We onboarded over 106 new customers and with 95%retention of existing clients.• Participated in physical trainings for the clients and collected data useful foranalysis. The data enabled the team to make informed decisions and increasedcustomer conversion rate by over 80%.