Tata Feraro Mukarram Email & Phone Number

Jakarta, Indonesia

Greater Medan

• Refine landing pages for better user CVR and to gain more acquisitions.• Collaborated and negotiated with various stakeholders.• Collaborated with other designers to develop optimal solutions that address user challenges while aligning with business objectives.• Promoted UX design metrics to guide decisions and align with business goals.• Increased CVR on the personal landing page ~x%, business landing page ~x%, PDP ~x% (Deployed and waiting for the data).• Refined the header and footer, for smoother navigation on the landing pages, increased CVR ~x% (Deployed and waiting for the data).• Increased success rate on KYC by ~x% and decreased time on task by ~x% (on development).

Greater Medan

• Founding Bersamaamerta.• Conducting competitor analysis.• Ideating new products.• Wireframing.• Designing a new digital invitation theme.• Designing our upcoming dashboard.• Crafted User flow & Information Architecture.

Greater Medan

• Responsible to create and design UI/UX for mobile apps.• Create user flows, wireframes, sitemaps, interaction, and visual design.• Create a mini design system to improve work efficiency.• Crafted 5 real-time giveaways and auctions for the company’s national 061 Streetwear Fest 2022 event on the app.• Conducted in User Research with stock update flow for Official Store.

• Install and deploy servers, clients, and private networks to the HQ.• Fixed certain issues during the national scale examination.

Greater Medan

• Teach Network and Routing using Cisco Packet Tracer for students at the University of Sumatera Utara.

Remote

• Deployed and managed servers.• Handled client issues, gave client solutions, and monitored the billing cycle.

S.Kom, Teknologi Informasi

Activities and Societies: Was a Vice-chairman of Himpunan Mahasiswa Teknologi Informasi Universitas Sumatera Utara and Information.

Web And Mobile Ui/Ux Designer