Mukul Goyal Email and Phone Number

• Leading a team of 7+ researchers involved in developing platforms for data collection, data processing, reporting and analysis.• Responsible for leading research and analytics projects across industries and building strong client relationships• End to End execution of research projects from proposal building to final report delivery• Process Optimization through logical and intelligent innovations.• Support Sales initiatives in identifying potential opportunities, developing the proposed technical solutions, resource estimations and participate in proposal presentations• Worked with over 20 global clients (both direct and consulting), from various verticals including retail, food, pharmaceuticals, finance, consulting, insurance and telecom• Member of Absolutdata's Conjoint Center of Excellence, continuously working on improving the traditional Conjoint methodologies and developing new solutions• Core member of ‘Navik Concept Test’ product development - A state-of-the-art B2B product that automates Concept Testing for marketers to help them make faster, better business decisions.• Lead Qualtrics as a data collection and reporting technology @ AbsolutData• Leading training activities for the practice from past 2 years and facilitated trained for ~ 30 people on various tools & techniques such as SPSS, SAWTOOH, QUALTRICS, WINCROSS, Data Interpretation

Responsible for leading/delivering research and analytics projects across industries; Supported various research initiatives like consumer research, product development, market intelligence, etc.. ,Responsible for the technical solution of the proposal documents. Worked on statistical techniques like Cluster Analysis, Factor analysis, Linear and Logistic Regression, Market-mix modeling,Developed data collection systems to increase consumer reach by Print Media [QR Codes],Developed Research Hub by integrating various data sources and real time reporting system for quick and intelligent decision making

Responsible for delivering research and analytics projects across multiple industry verticals like e-commerce, FMCG, Retail, Banking, etc.. Developed data collection and reporting systems to support research initiatives. Worked on various statistical techniques like Logistic Regression, Linear Regression, Cluster Analysis, etc.