Muminul Haque Email & Phone Number

United Kingdom

- Daily account management of pay-per-click accounts on Google Ads, Microsoft and other search platforms, including all Social Platforms- Ensure all PPC campaigns delivered are being managed to the expected standards, utilising all relevant, available and applicable optimisation methods and options being tested- Management of PPC planning, forecasting and reconciliation process with the Digital Manager.- Report on key performance indicators across all markets- Co-ordinating implementation of learnings, know-how, optimisation techniques, tactics and technologies in all campaigns. Collecting, analysing, and exchange of experiences gathered in local campaigns- Ensure full understanding of business objectives in each country and be able to translate this into PPC strategy and action plans- Ensure reporting consistency on key performance indicators- Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives- Keep pace with search engine and PPC industry trends and developments- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out any key areas of importance in accordance with company goals- Contribute towards the innovation of company products and strategies

London, England, United Kingdom

- Run PPC campaigns that achieve our brands’ campaign goals of increased visits, sales, and purchase frequency.- Test different types of campaigns to optimize ad-spend efficiency- Troubleshoot advertising issue such as profit loss, low return, and high ACOS.- Communication to team and management on project development, timelines, and results.

East Sussex, England, United Kingdom

- Manage Amazon PPC campaigns according to KPIs and targets.- Reduce wasted ad spend & decrease ACoS.- Scale amazon campaigns without hurting results.- Communicate proactively with any issues/opportunities- Generate weekly and monthly reporting for all primary metrics, goals tracking, revenue tracking, and other PPC initiatives.

7 Bell Yard, London, Wc2A 2Jr

- Plan, create, and manage PPC campaigns across a variety of channels- Compose appealing and brief copies for adverts.- Monitor, evaluate, and present the performance of campaigns by generating weekly and monthly performance reports- Analysing trends and making data-driven decisions

601 International House Regent Street, London W1B 2Qd

- Mentor and effectively delegate tasks and responsibilities to junior members on the team.- Drive digital campaigns at scale to acquire new customers and grow the business.- Monitor and analyze search campaign performance to drive continuous improvements in KPIs.- Conduct data analysis, hypothesise outcomes, develop optimisation strategy and roadmap projects.- Coordinate with Google/Bing teams in the implementation of new features.

601 International House Regent Street, London W1B 2Qd

- Managing and Optimizing SEM Campaigns- Prepare and provide Search Marketing reporting, performance reports, data analysis- Generate reports from Google Analytics- Grow and optimize keywords portfolio through testing (A/B and Multivariate) with ad copy, landing pages, bidding strategies, negative keywords, search query reports

Main Street, Town Center, Al Ain, Abu Dhabi

- Daily account management of pay-per-click accounts on Google Ads, Facebook- Create PPC campaigns and ensure performance goals are met- Manage SEO, PPC and revenue-generating linking initiatives- Manage all online activity about traffic acquisition, sales, conversion and a/b testing and reporting

Master’S Degree, Anthropology

Activities and Societies: Advanced Research Method, Urban Anthropology

Bachelor’S Degree, Anthropology