• Digital Marketing Strategy and campaign consulting, planning and implementation. Having served the following clients: IBM, Intel, Dell, MOTO, BP, UFIDA, British Airways and Dabao etc.• Weibo, SNS, mobile internet, APP and LBS marketing strategy and campaign consulting, planning and implementation. Having been in charge of the following clients’s mobile campaign: MOTO, China Telecom, China Unicom, Durex, Dettol etc.• Data mining and analysis. Analyze digital marketing campaign and brand survey data in order to help clients evaluate and adjust their marketing strategy, for instance, Intel tier 3&4 cities campaign analysis, Dabao brand promotion analysis via online survey, B2B target audience online behavior analysis etc.

• Technology watching. Tracking and analyzing new internet business model, mobile technology, and all kinds of applications in order to find new business opportunity and improve UI-UX. Having analyzed the following companies and functions: Google Buzz, Youtube, Twitter, Facebook，Foursquare and Zynga etc.• Social networks based business, technology and application analyzing, for instance: Facebook, Tuenti (Spanish social networks), Twitter and Zynga social game applications etc.

• Researched and analyze the local market and consumer behavior for new products promotion. Having participated several new mobile products promotion and campus promotion.• Market analysis via market survey and data mining.

• Arranged events and activities to promote the image of company and improving public relations.• VIP clients maintaining via EDM, phone call and events.• Assisted in managing international and VIP clients including offering service, gathering feedback and communication.