Nationally heading the exclusive distribution vertical with complete P&L responsibility

Sales and Channel Manager for LGs

Looking after the Modern Trade of Islamabad and Rawalpindi with an annual turn over of Rs 2.5 Billion.

Conducted a comprehensive shoppers' study for 3 local Key Accounts of Nestle in instant noodles, Nido Nutrition System (NNS) juice & milk categories Designed and conducted 400 observational and behavioral surveys with shoppers at Key Accounts Identified improvement areas through better visibility of 5 Nestle brands at modern trade Recommended trade marketing solution for quick turnover, in-store branding, ‘planogramming’ and path-to-purchase

-Monitored the foreign exchange operations taking place at sixteen field offices of State Bank.-Handled the portfolios of Standard Charted, Citi, HSBC, MCB, HBL and coordinated with them on a daily basis-Allowed outward remittances of up to US 1 million in respect of import of Machinery.-Analyzed commercial banks applications for grant of loan under export refinance scheme.-Set and approved annual limits of up to Rs 100 million for commercial banks after detailed performance analysis.-Implemented an Electronic file management system at State Bank which reduced the manual work for both commercial banks and our department by 80 %

-Responsible for quantitative and qualitative analysis of different products of bank and overall data mining, analysis and presentation of data to provide necessary input for decision making both within the function andoverall at the strategic level.-Implemented the first ever customer complaint cell at the Bank-Prepared feasibility reports for launch of new products and did competitor analysis on a regular basis-Part of a team which did consumer research to understand the value being created by the Banks operations for consumers

-Prepared a Report on the Financial and Social Impact of Pakistan Tobacco Company in Khyber Phaktunkhwa Province-Liaised with Area Sales Managers for a Stakeholder Engagement Project

Represented Pakistan in a Team of 70 Interns from 35 Different countriesGave Presentations about Pakistan in Educational Institutes and Istanbul Chamber of CommerceConducted Trainings on different Soft Skills for Local Turkish ChildrenDesigned a detailed Teaching Manual to be used in Local Schools

Updated Database of Official Employee ConnectionsManagement of Office FilesHandled the Queries of Employees Regarding their Official Phone Connections