Munira Mohd Email and Phone Number

• Led the development and implementation of digital marketing strategies for multiple brands, delivering effective social media plans and engaging content across Meta, Google Display Network (GDN), and YouTube.• Analysed campaign performance and customer data to optimise ad targeting and improve key performance indicators (KPIs), including engagement and conversions. Utilised first-party data to enhance customer acquisition and retention strategies.• Worked closely with internal teams, external agencies, and influencers to ensure seamless campaign execution and alignment with brand objectives.• Acted as the main point of contact for clients, ensuring that social media, advertising, and content production met their needs and delivered results. Built long-term relationships by providing personalised support and regular performance reporting.• Planned and managed social media and digital ad campaigns, ensuring efficient allocation of ad spend to maximise ROI and meet campaign goals.• Directed production for reels, photography, and influencer collaborations, aligning content with brand guidelines and enhancing campaign visibility and engagement.• Planned and executed events to drive brand advocacy and deepen relationships with key stakeholders.Key clients: Sapura Energy Berhad, AEON Retail Malaysia, AEON BiG, Ministry of Economy, TERAJU, MyMall, Malaysia Petroleum Resources Corporation, KawKaw.my

• Delivered comprehensive social media and performance marketing solutions, driving brand awareness and achieving client goals.• Established and nurtured strong client relationships, exceeding expectations through clear communication and proactive problem-solving.

• Collaborated directly with AmBank BizHUB stakeholders to develop and execute impactful digital campaigns.• Managed and coordinated social media content creation and scheduling, ensuring brand consistency and audience engagement.• Oversaw the development and implementation of a comprehensive social media strategy, resulting in increased engagement metrics. • Spearheaded the organisation of a successful webinar in collaboration with Kakitangan.com. • Maintained project efficiency by creating detailed event timelines and meeting schedules.

• Developed and executed engaging social media content strategy for Instagram and Facebook, resulting in a 35% increase in Instagram followers.• Curated and scheduled high-quality content that aligned with current online trends and consumer preferences. • Monitored social media analytics to measure campaign performance and audience engagement. • Managed project documentation and administrative processes using Airtable, ensuring efficient organisation and information flow. • Conducted in-depth online research for clients like Nissan Motor Co., providing valuable insights to inform decision-making. Supported the development of grant applications by conducting targeted research to secure project funding.