Digital Marketing Executive
CurrentDuring my time working for Publiko, I have been assisting various brands reach existing and prospective clients (or customers) through marketing activities across relevant digital channels, as well as promoting their products and services. I also use computer software such as Illustrator and Photoshop to create visual concepts to communicate brand ideas that inspired, informed, or captivated online communities: Digital Marketing Duties: - Developed and implementation digital marketing strategies (primarily social media, email and content marketing) for six(6) of the companies clients;- Administered and tracked the performance of a total of six(6) social media pages;- Created and updated six(3) digital marketing reports on a monthly basis while creating the other three(3) on a bi-monthly basis;- Managed the execution of individual digital marketing content calendars and roll-out plans for six(6) of the companies clients. Which each saw a 25% increase in followers and engagement.Graphic Design (GD): - Created designs using computer software packages such as Adobe Illustrator, inDesign and Photoshop;- Reviewed client designs for errors before publishing them.