During my time working for Publiko, I have been assisting various brands reach existing and prospective clients (or customers) through marketing activities across relevant digital channels, as well as promoting their products and services. I also use computer software such as Illustrator and Photoshop to create visual concepts to communicate brand ideas that inspired, informed, or captivated online communities: Digital Marketing Duties: - Developed and implementation digital marketing strategies (primarily social media, email and content marketing) for six(6) of the companies clients;- Administered and tracked the performance of a total of six(6) social media pages;- Created and updated six(3) digital marketing reports on a monthly basis while creating the other three(3) on a bi-monthly basis;- Managed the execution of individual digital marketing content calendars and roll-out plans for six(6) of the companies clients. Which each saw a 25% increase in followers and engagement.Graphic Design (GD): - Created designs using computer software packages such as Adobe Illustrator, inDesign and Photoshop;- Reviewed client designs for errors before publishing them.

A brand encapsulating the epitome of style and elegance, now proudly represented by myself.As a brand ambassador of Shangu Footwear, I have made it my mission to bring a unique blend of creativity and authenticity, seamlessly aligning to the brands commitment to craftsmanship and innovation within the fashion industry.

Established a marketing department and created projects in branding, advertising and creative campaigns to boost Cups & Pups’ brand awareness.My roles and responsibilities are as follows: - Building and maintaining the visual identity of the brand from a marketing perspective;- Working with various media publications and broadcasting channels to amplify the communication of Cups & Pups’ products and services;- Creating and overseeing marketing campaigns in email marketing, social media and influencer marketing;- Developing ideas and concepts for product video and photo shoots which run on above campaigns. Most of the campaigns have led to an overall increase in sales and leads by 25% and 60% respectively;