Creative Director, Brand Strategist
CurrentGuided a team of 5+ designers and managed 4+ account managers in developing web, print and social media marketing collateral, driving 63% of unparalleled growth for the organization• Spearheaded SEO-rich project developing web pages, blog posts, articles, and social media posts. Used HTML & CSS, raising organic traffic by 25% - TheSBA.ca• Established content strategy, researched visa options, industry trends and editorial plans for projects, resulting in a 55% rise in organic lead… Show more Guided a team of 5+ designers and managed 4+ account managers in developing web, print and social media marketing collateral, driving 63% of unparalleled growth for the organization• Spearheaded SEO-rich project developing web pages, blog posts, articles, and social media posts. Used HTML & CSS, raising organic traffic by 25% - TheSBA.ca• Established content strategy, researched visa options, industry trends and editorial plans for projects, resulting in a 55% rise in organic lead generation - InclusivityConnect.com• Coordinated social media accounts on Instagram, FB, LinkedIn and Twitter, achieved 22% rise in user engagement, with consistent brand voice and tone - LendatEase.com• Developed and executed creative concepts for corporate and brand communications, resulting in a 30% increase in engagement and a 25% increase in leads - FNF.ca Show less