Murat Bozfakioglu Email & Phone Number

Dubai, Ae

Yokohama-Shi, Kanagawa, Jp

Overseeing product marketing activities of seven Cross-Over and Sedan Models in six different global territories such as India, Africa, Australia, New Zealand, the Kingdom of Saudi Arabia, and the UAE Gulf.I led product lifecycle management of models in scope for the full model change, minor change, special version events and model re-positioning activities across AMIO region

Yokohama-Shi, Kanagawa, Jp

I led a team of 11 responsible for marketing communications, customer experience and product management of Turkey, North Africa and CIS territories. Managed commercial and brand communication strategy of product line-ups and directed creative/strategy, media, digital and event marketing agencies of Nissan.

Istanbul, Altunizade, Tr

Promoted to an international market segment role, I held responsibility for guiding a four-person team in executing marketing plans across 65 countries and 80 business partners. I oversaw creative, media purchasing, social media, digital and sports marketing, events, and public relations agencies in concept creation, brand communication, awareness, and positioning strategies.

Istanbul, Altunizade, Tr

(Bridgestone & Lassa) Brand Communication & Product Category ManagementDirected a team of six headcounts overseeing brand management, and passenger&4x4 product category initiatives.Collaborating with seven external agencies, including creative/strategy, media purchasing, social media, digital, event and sports marketing, and public relations, administered a multi-million euro budget in growing reputable accounts, sponsorships, and assets garnering impressive results in sales and brand metrics.

Milano, Mi, It

Integrating my tenure as a marketer and product manager into an account management role, I supervised a team of four direct reports and two agents in handling 40+ key accounts and automotive companies generating tens of millions of euros in sales revenue. Our portfolio encompassed premium luxury brands such as Mercedes, BMW, VW Group (VW-Audi-Porsche-Seat-Skoda), Ferrari/Maserati, Volvo, and Fiat, along with well-known car fleet leasing companies including, Arval, ALD, Fleetcorp, Derindere, Garanti Fleet, and Kia Celikmotor. Applying my experience in advancing the Pirelli image at client level and motivate the most profitable and best-performing sales team in the organization, I was thrilled that we were acknowledged with multiple awards.

Milano, Mi, It

Stepping up to a trade marketing leadership role, I steered a team of two in administering a multi-million euro budget to formulate omnichannel campaigns with Formula 1 asset and coordinate dealers/sub-dealers/end-user activities.Establishing a dealer portfolio and a new dealer acquisition process, along with the unit I optimized network investments and paybacks.

Milano, Mi, It

In this role, I applied my experience as a trade and consumer specialist to lead product life cycles of car and light truck tires, analyze global market trends, and oversee existing portfolios’ phase-in/outs while synchronizing international auto show brand presence.Preparing economic life projections for product introductions, I initiated international launches and managed marketing planning with FC Inter asset.

Milano, Mi, It

Early in my career, I held accountability for sell-in/sell-out campaigns, end-user loyalty programs, and strategic initiatives for a multinational consumer tire manufacturer. Launching the Geomarketing retail project, created 20 new dealerships and increased market share by 3%. Earning recognition for our diligent efforts, Pirelli Turkey captured a global best practice award.

Mijdrecht, Utrecht, Nl

Brand Management

New York, Ny, Us

Risk Analysis

İstanbul, Tr

Strategic Development and Planning Department

Worcester, Massachusetts, Us

Grader Assistant to Faculty in Mathematical Sciences Department

İzmit, Tr

Internship in Planning Department

Bachelor Of Science - Bs, Industrial Engineering

Master Of Business Administration - Mba, Marketing/Marketing Management, General

Science