Muriel Griveaud Email & Phone Number

Paris, Fr

Piloter la stratégie marketing SEO des clients de l’agence. Accompagner la stratégie dans le respect des objectifs et de la qualité opérationnelle des projetsAnimer la relation client avec les équipesParticiper au développement commercial de l’agence en répondant aux appels entrants et en élaborant des plans d'action avec les équipesAssurer des mission de conseil en directEncadrer les équipes de consultantsAnimer des revues de comptes et bilansParticiper à des… Show more Piloter la stratégie marketing SEO des clients de l’agence. Accompagner la stratégie dans le respect des objectifs et de la qualité opérationnelle des projetsAnimer la relation client avec les équipesParticiper au développement commercial de l’agence en répondant aux appels entrants et en élaborant des plans d'action avec les équipesAssurer des mission de conseil en directEncadrer les équipes de consultantsAnimer des revues de comptes et bilansParticiper à des entretiens de recrutement Show less

Rédaction d'articles sur les thématiques du blog Intelligence Artificielle et MarketingRéalisation d'entretiens avec des experts du domaine (SEO, SAP, IA etc...)Participation à l'élaboration de la stratégie des contenus et au calendrier des publicationsPoints mensuels ou bi-mensuels avec le collectifMonitoring SEO du site et partage de connaissances pour optimiser le référencement

Strategy / Define SEO Strategy at international scale and plan actions • Audits (Technical and Semantic)• Benchmarks • Projections and Growth targets • Priorisation of actions• Define SEO monitoring of positions in line with the Brand Strategy of the Group• Management of SEO agencies and partners• Web analytics and Dashboards implementationsDigital Projects (360°) / In charge of deployment of operational SEO actions in collaboration with digital teams… Show more Strategy / Define SEO Strategy at international scale and plan actions • Audits (Technical and Semantic)• Benchmarks • Projections and Growth targets • Priorisation of actions• Define SEO monitoring of positions in line with the Brand Strategy of the Group• Management of SEO agencies and partners• Web analytics and Dashboards implementationsDigital Projects (360°) / In charge of deployment of operational SEO actions in collaboration with digital teams, product owners and third party agencies.• Ensure all SEO requirements are included in user stories, blueprints and specifications.Technique / Define technical actions, backlog and monitoring of resolutionContent / Define, update and follow SEO content requirements in line with the SEO strategy and best practices• SEO briefs and documents for content producers• Validation of contents to be implemented on web sitesDashboards and Reporting / Monitoring and reporting of audience and positions via different tools and solutions (Google Analytics, Google Search Console, Google Data Studio etc...)Main KPIs • Trafic (Sessions)• Clicks, Impressions, Average Positions, Click Through Rate (CTR)• Coverage rate and visibility (search volume versus positions in SERPs)Technological and Business Intelligence• Search engines • Strategy and competition • Digital trends, new tools, new technos• Innovation and prospectiveNetlinking / Support netlinking campaigns in collaboration with PR teams and Community management teams SEO internal training and communication (evangelisation) internes Show less

Technical and semantic audit of french web siteSocial media planning and executionIn charge of a study to optimise calls for tenders processesDefinition, execution and monitoring of a paid strategy and emailing of the rental of Numa RoomsCleaning and optimisation of the CRM client database

Realisation and projects• Integration competition : white book on the digital transformation of medias • Consulting project (6 months) : the digital transformation of communication agencies • Start Up project : HappyTech • Master Class : the transformation of Marketing via the artificial intelligence• E-mailing project• SEO audit : Price Waterhouse and Coopers • Articles and content creations (EFAP Blog and Think Tank)

Centre De Compétences Sap - Paris

Management of an International Team Project Leader, optimisation of Sales and Distribution (logistic) processes and SAP solutionsSupport and Maintenance responsibleDomain Responsible within International Projects :• (2008-2009) - European Project named Epomis - Design and implementation of a core solution for the Paper Division>>> Build phase and Blueprint : +130 participants through out Europe >>> 1st Deployment (Roll out) of the solution : + 25… Show more Management of an International Team Project Leader, optimisation of Sales and Distribution (logistic) processes and SAP solutionsSupport and Maintenance responsibleDomain Responsible within International Projects :• (2008-2009) - European Project named Epomis - Design and implementation of a core solution for the Paper Division>>> Build phase and Blueprint : +130 participants through out Europe >>> 1st Deployment (Roll out) of the solution : + 25 consultants, + 25 key users, 5 factories, 3 countries (Netherlands, Germany, Spain)• (2010-2011) FSC/PEFC Project - Design and Implementation of Paper Certifications processes in Holland• (2012) Spanish Project - 2nd Roll out of the Epomis solution in Bilbao• (2013-2014) UK Project - 3rd Roll out of the Epomis solution in Townsend Hook & Birmingham • (2014-2015) Russian Project - Coordination of a global solution for the Bag in Box division in St Petersborough Show less

France / Switzerland

Design and implementation of SAP SD and MM solutionsSupport and maintenance Training managerVarious Projects :• (2000-2001) Solvay (Belgium) - SAP SD and MM• (2001) Kraft Foods (Belgium) - SAP SD and MM• (2002-2003) Japan Tobacco International (Turkey) - SAP SD• (2003) - Chanel (France) - Implementation of a material management solution (CEGID)• (2004-2007) Philip Morris (Switzerland) - Support and maintenance, Idocs monitoring, reengineering of processes… Show more Design and implementation of SAP SD and MM solutionsSupport and maintenance Training managerVarious Projects :• (2000-2001) Solvay (Belgium) - SAP SD and MM• (2001) Kraft Foods (Belgium) - SAP SD and MM• (2002-2003) Japan Tobacco International (Turkey) - SAP SD• (2003) - Chanel (France) - Implementation of a material management solution (CEGID)• (2004-2007) Philip Morris (Switzerland) - Support and maintenance, Idocs monitoring, reengineering of processes, implementation of a trading business (SAP SD, MM, WM and FICO) Show less

London, Royaume-Uni

Help Desk - 1st level support (SAP QM Quality Management)Support and maintenance Participation to the organisation of an SAP Roadshow to inform and train employees (2 factories)

London, Royaume-Uni

Support and maintenance of the SAP Master Data (customers, suppliers, materials) for the French, Spanish and Italian business units. Participation to the creation and fusion of new entities Management of the legacy systems and interfaces to transmit informations related to master datas

London, Royaume-Uni

Sales and Supply Chain assistant for the product range Rare Earths and GalliumPortfolio of around 50 customers Managing stock levels in UK warehouses Dealing with main production units in FranceEnsuring transportation of goodsOrder takingInvoicingClaim management / Returns, replacements and/or refunds

London, Royaume-Uni

Responsible for the replenishments of materials for the Silicon division (+600 references)Conception and implementation of a new system of sales forecast to diminish replenishment and storage costs

Mba Spécialisé Digital Marketing & Business, Digital Marketing And Business

EFAP: Ecole des nouveaux métiers de la communication Le MBADMB de l'EFAP est dirigé par @VincentMontet. En partenariat exclusif avec le.

Master Of Business Administration - Mba, Marketing Digital And Business

Web Page, Digital/Multimedia And Information Resources Design

Activities and Societies: Formation de Web Developper Junior de Mai 2017 à Mi-Octobre 2017. HTML, CSS, Wordpress, Javascript 3 projets web.

Master'S Degree, Economie Et Commerce International

#CREDITS Marketing Action Commerciale Management des Organisations Géographie et Economie de Marchés Financement des Opérations.

Licence, Histoire

Dut, Gestion Des Entreprises Et Administration (Specialité Marketing Et Communication)