• Develop the marketing and communication plan for the brand• Lead the team to ensure the execution and delivery of results • Manage marketing campaigns from creative creation to execution• Create monthly analytical reports by monitoring KPIs and the ROI of campaigns and activations• Keep up with the latest trends in the market and bring new insights to the company• Work closely with the P&D department to develop products according to what is happening in the beauty market

• Pitch Triller to Brazilian influencers and manage their onboarding, giving all the support needed for their content creation and development in the app• Know-how on selling commercial operations to influencers and agencies• Integrate data into internal CRM tools • Be up to date with trending topics • Daily follow-up and report results

Fenty Beauty, KVD Vegan Beauty, Marc Jacobs Beauty and Ole Henrisken • Targeted casting: identify and reach out to digital influencers relevant to all Kendo Brands and maintain a good relationship with them following up constantly• Create monthly analytical influencer reports for each brand and campaigns monitoring• Create content briefs for paid partnerships and collaborations• Support and help each brand's teams and agencies for special events (PR days and Product Launch Events)• Keep up with the latest trends in the market and bring new insights to the company

A company focused on the pharmaceutical/medical industry• Analyzed data to understand the performance of the promotion of medicines• Managed and coordinated a senior sales rep ensuring his best performance visiting doctors• Identified the best territories to cover with visits• Planned and organized the schedule for visits• Trained an intern by guiding her through the tasks• Proposed ideas and coordinated the creation of the company’s websites• Created and planned the Facebook content• Worked on an experiential project to introduce a dermatological DNA test that analyzes and creates customized facial skin serums

Male fashion brand• Created and planned the Instagram content • Responsible to maintain contact with important resellers and offer them new deals or promotions

Toyota reseller• Internal communication of the company across different departments