Murilo Casagrande Email & Phone Number

Born in the northern part of São Paulo, in Bairro do Limão, and despite his love for bicycles during childhood, found on skateboarding the freedom of the streets. Has a degree in Advertising and Marketing, having also worked as telemarketing operator, messenger, driver, marketing professional in the publishing market, graphic designer and salesman. Unhappy with his career, did post-graduate studies in Educomunicação (Media Education) at the University of São Paulo. After a few months, he accepted the task of launching and running a Brazilian NGO in Portugal. It was in Lisbon that he recovered a lost habit from his youth in São Paulo: pedaling through the city. After his return to Brazil in 2011, with his savings and with more three friends/partners, started Aromeiazero Institute, an organization that promotes the bicycle as an instrument of social transformation. In 2013, launched ʺBike Caféʺ, a coffee brand committed to promoting a better quality of life in the city, which gives away 10% of its sales for the Aro Institute. Despite the improvements during the last years in São Paulo, he believes that the greatest challenges for a more humane city have just begun.

Listed skills include Marketing, Corporate Communications, Marketing Communications, Marketing Strategy, and 15 others.