Murilo Ribeiro Email & Phone Number

Brazil

- Overseeing International marketing department activities;- Development and implementation of all department processes and work flow;- Responsible for Budget Planning and P&L analysis;- Planning and mgmt of campaigns with goals such as awareness, increased sales and / or streaming and placement in charts allied to cross-marketing strategies with traditional and digital tools;- Creative direction for TV campaigns and sizzle reels for presentation to partners, media and brands;- Data and intel analysis for all projects campaigns (sales and/or awareness)- Strategic Marketing Partnerships with local players focused on generating awareness and revenue through sales and audience increase. Including Media groups, Internet Portals, Radio Stations, Music Festivals, ad agencies and others.- Co-responsible (along with Business Affairs team) for licensing content deals with other labels, TV channels/shows and ad agencies; - Leader of the team responsible for products from WMG label umbrella such as Warner Bros (US/UK), Atlantic Records (US/UK), Roadrunner Records, Nonesuch, PLG, A.D.A (BMG) and other affiliates;- Link to WMG teams abroad in order to connect WM Brazil local roster to international acts.Highlights:- Leader of the teams responsible for the career break in Brazil of artists such as Ed Sheeran, Bruno Mars, Dua Lipa, Twenty One Pilots, Skrillex, Major Lazer, Wiz Khalifa, Royal Blood, Charlie Puth among others; Brazil is TOP 5 market for all them currently;- Achieved outstanding sales results for established artists such as Coldplay, Red Hot Chili Peppers, David Guetta, Michael Bublé and others. Multi-platinum and Diamond certifications;- During 8 years as head of the team, the department revenue grew substantially being responsible for 65-70% of the company`s income in the last 3 years;

Brazil

- Marketing plan and execution for WMG international products/ artists/ albums to be released in Brazil.- Coordination of production parts and manufacturing logistic prior to product release.- Coordination of Internal Marketing communication with the other key departments (Digital / New Business / Radio / TV / Press/ POS) to projects releases and promotional activities management throughout the life of the project.- Coordonation of promotional activities during Brazilian concert/promo tours: media days, press conferences, junkets, listening sessions, TV shows performances/ interviews, promotional showcases, meet and greet, and more.- Responsible for products from WMG labels umbrella such as Warner Bros (US/UK), Atlantic Records (US/UK), Roadrunner Records, Nonesuch, Parlophone, A.D.A (BMG) among other affiliates

- Marketing and sales development for new partners, new customers prospecting and maintenance of the current ones;- Monthly analysis of the sales results, as well as specific promotion actions;- Responsible for all mobile content production (creation, coordination);- Integration of digital marketing with the entire company strategy for its products.

- Marketing coordinator for the whole department. Development of new partners, prospecting for new customers and maintaining the current ones;- Department interface with other parts of the company;- Weekly / monthly analysis of the results, as well as in specific promotion actions;- Account manager of mobile telcos such as TIM Brasil and Oi and phone manufacturer Nokia; - Responsible for all mobile content production (creation, coordination and licensing);- SMP (Strategic Marketing Partnership) coordinator for computers and hardware manufacturers.