Mike Murphy Email & Phone Number

Pawling, New York

London, London, GB

Drive, upgrade, and evolve affiliate marketing strategy for Oddschecker's US brand.

Conduct weekly live streams on Twitch to my own channel fully produced myself via OBS & Streamelements. Create custom emotes, overlays, backgrounds and more via Adobe Photoshop. Produce and animate custom alerts for subscriptions, follows and donations. Utilize Streamer.io to implement Instant Replay function and custom channel point redemptions, including.

London, GB

• Maintained all responsibilities listed in Senior Affiliate Partnership Manager role, now expanded to rest of company’s US B2C business. Brought about record-breaking performance with Arena Group partnership despite.
• Conquered early 2024 expectations on MAPs business with $134K gross revenue Super Bowl week, $378K gross revenue during North Carolina State Launch and March Madness, beating budget by 12%.

London, GB

• Directed strategic execution of affiliate content and section buildouts for SSG’s partnership with The Arena Group, specifically Sports Illustrated and FanNation. Took initiative to perform crucial data analysis and.
• Executed agile pivots based on measured, tactical analysis of affiliate landscape, leading to turnaround and rescue of MAPs from September underperformance to season-long overachievement by 15% of main KPI goal.
• Kept morale upbeat despite uncertain headwinds via interpersonal skills, leading to motivated team that defied odds.

Stamford, CT, US

• Maintained several responsibilities listed in Producer, Rotoworld role. Hired, mentored, and supervised enthusiastic team of 5 associate editors, 1 editor, and 1 senior editor that operated fully remote from 2020-2022..
• Strategized, planned, assigned, and implemented brand's SEO and content efforts, improving site, social, mobile, and YouTube KPIs.
• Oversaw product updates, changes, and overhauls for website using agile/scrum development processes, leading to successful CMS changeover, rebrand, various product launches, and countless sprints.
• Crafted regular communications with key stakeholders via email, presentations, meetings, and other methods that created transparent, focused, and highly productive leadership team.
• Drove 17% social media audience growth on flagship fantasy accounts, turned churn into gains far sooner than projected goals after rebranding NBCSN account into NBC Sports Bet on Twitter.
• Collaborated with other business areas and external 3rd parties accomplishing promotion for priorities such as PointsBet, Bet MGM, and more, cultivating positive B2B relationships and satisfied partners.

Stamford, CT, US

• Acted as right hand and accountable to Rotoworld's Director as go-to resource and trusted partner. Controlled all aspects of brand social media strategy and execution, including in live, high-pressure environments..
• Ideated, organized, scheduled, owned, and executed promotional efforts and strategy for Rotoworld's premium products, leading to brand’s largest sales numbers in years.
• Managed, trained, and delegated tasks to Rotoworld's team of Associate Producers and Interns, developing a positive and empathetic team environment.
• Traveled to represent brand at conferences, establishing valuable B2B relationships with existing and future partners.
• Excelled at site upkeep and content curation, playing key role in Rotoworld team receiving 2018 FSTA (now FSGA) Best News & Analysis Site Award.

Stamford, CT, US

• Spearheaded content execution and strategy on social media accounts for NBC Olympics. Covered international lead up, US qualifier events, 2018 PyeongChang Winter Olympics, and 2018 PyeongChang Winter Paralympics..
• Built viral content reaching millions of views and hundreds of thousands of shares, leading to former NBC Sports and Broadcast Chairman lauding efforts during town hall for initiative and ingenuity.
• Dedicated efforts working 23 consecutive 12-hour days during 2018 PyeongChang Olympics rewarded via nomination with entire Olympics Consumer Engagement team for 2019 Sports Emmy - Outstanding Social TV Experience.

Stamford, CT, US

• Founded and spearheaded WWE's UpUpDownDown video game brand to audience of over 1 million. Quarterbacked content from ideation to execution across YouTube, Facebook, Twitter, and Instagram. Led strategic and operations.
• Drove channel's rapid prosperity, including recognition as 2016 Webby Honoree in Online Video - Channels and Networks.
• Played key role in channel vastly exceeding company objectives through strong community engagement, utilization of talent, and focused, unique content.

Stamford, CT, US

• Devised and published in real time WWE's second screen experience on WWE App to hundreds of thousands of fans. Spawned variety of content for WWE.com and WWE on YouTube, including written articles, features, videos.
• Bestowed 2 "WWE & Me" awards for work expertise on WWE's second-screen experience and WWE.com.

Conway, SC, US

• Hired and trained fully remote team of writers, copyedited staff articles, delegated tasks, and scheduled assignments. Produced and published written, audio, and video content, including self-edited interview packages..
• Led site to 1 of its highest traffic spikes ever by managing SEO-focused news coverage as News Director.

Conway, SC, US

Conway, SC, US

New York, NY, US

• Logged and transcribed tapes into iNews database for quick and efficient production. Traversed the streets of Manhattan and scoured the Internet gathering research essential to stories. Worked front desk, managing a.
• Dedicated research and transcription efforts led to credits as assistant producer for work on "The Comic Book Murder" and "10 Messiest Celebrity Meltdowns."

Bachelor Of Arts, Journalism

Regents Diploma