Build and develop a new business entity, White Bedding Co in conjunction with China based manufacturing. Build strong business relationships with key Australian retailers and sell into the bedding sector. Responsible for client, new line product and business development. Key Responsibilities:• Full company development• Key client contact• Build business and client relationships• Link clients directly with China facilities• Drive sales Australia and New Zealand• New product innovation and development• Manage the product development process with China• Partner China based WBC team• Market information and directional planning• Ensure quality assurance and control systems• Instigate strategic sales and product plans• Establish strong relationships with China based stakeholders, operations and supply team• Strategic planning, budget forecasting, financial analysis and business management• Project management, sales presentations and key account management • White Bedding Co brand and packaging design and developmentKey Achievements:• Developed key Australian retain relationships relationships • Developed the WBC brand• Linked China based partner with new Australian retail base• Set in place quality control process• Through new technology developed new products in filled goods• Set up a product development process for filled goods and China• Developed new packaging presentations and concepts for bedding products• Developed an innovative and cost effective bedding product range for Australia and New Zealand

Role:To establish, develop and drive sales for the Gypsy Kids brand in Australia and internationally, directing all sales, new business development, warehouse management and distribution.Key Responsibilities:• All areas of sales• Complete customer interaction• Overseeing the Agent base• Product innovation• Brand design and development• Sales forecasting• International direction and clients• End to end relations with customer base• Sales presentation to retailers and online• Strategic planning for increased revenue and market share• Liaising with the buying and planning• Packaging and POS design, website development• Trade fairs and events, distribution and logistics• Marketing, promotions• Stock management• Involvement in new range developments • Market research• Financial management – budgets, forecasts, P & L• Develop international clients Key Achievements:• Exhibited successfully trade events , managed agents in each state and conducted successful sales trips which resulted in the Gypsy Kids range being stocked in over 120 retail stores around Australia• Developed and managed international clients in the USA, Singapore and New Zealand• Successfully exported the range to the USA, New Zealand and Singapore.• Developed strong relations with key online e-tailers in Australia, the USA, New Zealand and Singapore• Profitably managed the sales and distribution process both in Australia and internationally