Mustafa Abdulraheem Email & Phone Number

Riyadh, Sa

• Market Research: Developed SWOT analysis and competitor benchmarking for main direct competitors to create a well-structured marketing plan.• Team Building: Hired a talented senior graphic designer and a customer service employee. Provided ongoingtraining and supervision.• Digital Marketing: Responsible for promoting and monitoring sales performance on the mobile app and online store, as well as through WhatsApp Business and Google Maps.• Social Media: Developed social media strategies for Facebook, Instagram, TikTok, Snapchat, YouTube, andLinkedIn. Handled copywriting and supervised graphic design. Utilized tools like Google Analyticsfor improved reporting and analysis of results aligned with sales plans.• Paid Ads: Supervised campaigns to drive brand awareness, sustained engagement, and increased sales.

A company that provides creative industry services such as: (Digital Marketing, Social Media Management, Content Creation, Paid Ads Campaigns, Graphic Design, Motion Graphics, Photography, Videography) in an innovative and collaborative ways by linking the creatives, training them and facilitating the processes to provide the services for both the clients and the innovators.• The main team is in Istanbul-Turkey ready to provide all the services including photography works of all kinds, our team also includes freelancers from many different countries for design, video editing and e-commerce.🔹Responsibilities • Developed and implemented comprehensive social media strategies that significantly boosted brandpresence and deeply engaged target audiences.• Created and managed a diverse range of content strategies, ensuring consistent brand messaging and astrong visual identity across all platforms.• Improved social media performance using advanced analytics tools, leading to a measurable increase inengagement, reach, and conversion rates.• Generated detailed reports and provided actionable insights on campaign effectiveness to stakeholders,driving continuous improvement and optimization.

▪️Market Research:• Conducted market research and detailed operational marketing plans, including competitor'sanalysis for two direct competitors to enhance expansion strategies.• Collaborated closely with the Business Development Manager and Sales Manager to gather market size data, insights and opportunities.▪️Team Building:• Hired a talented team of professionals, including 2 senior graphic designers, paid ads expert,and 2 community managers. • Provided 3 months and ongoing training and development to ensure the team's skills are up to standard.▪️Public Relations:• Communicated with government institutions to get the legal requirement for the business (SaudiFood and Drugs Authority). • Represented the brand at 3 exhibitions, 5 events and conferences all related to the food industry. Worked closely with the sales team to ensure seamless cross-functional collaboration resulted in 80% sales growth in less than 3 months. • Cultivated relationships with 4 influencers and food bloggers to enhance campaign reach and brandawareness.▪️Digital Marketing:• Operating e-commerce online store on “ZID” platform, including products updates, pricing adjustments, system integrations with WhatsApp chatbot and with “ODOO” ERP system. ▪️Social Media:• Crafted social media strategy for: Facebook, Instagram, TikTok, Snapchat, and LinkedIn. •As content writing and supervision over designs and videos. • Used tools like “Business Suite” forscheduling and monitoring the content across platforms aligned with the sales plans▪️Paid Ads:• Supervised targeted campaigns to drive brand awareness, community building.• Supervised monthly budgets (+70,000 SAR) to achieve sales targets. • Continuously evaluating campaigns performance using tools like Google Analytics to optimize future activities and results.

Khartoum, Khartoum, Sd

▪️Leading a team of engineers, technicians, and contractors to serve as a consulting engineering office for water projects, including the implementation of surface and groundwater wells, as well as solar power stations. ▪️Overseas awareness and educational programs that contribute to achieving sustainable development goals.

▪️Led the development and management of a comprehensive project management plan.▪️Increase quality standards and performance efficiency by 30%. ▪️Coordinated and monitored project execution, ensuring timely completion and adherence to goals.▪️Implemented innovative strategies for project management, resulting in enhanced organizationaleffectiveness and impact.

Master Of Business Administration - Mba, Business, Management, Marketing, And Related Support Services

Bachelor'S Degree, Civil Engineering