Mustafa Kelekçi

Mustafa Kelekçi Email and Phone Number

Founder at Dora Research & Consultancy, Strategic Marketing Consultant, Partner at Garrison Group, Representative of Dr. Rapaille @ Dora Research & Consultancy
turkey
Mustafa Kelekçi's Location
Istanbul, Türkiye, Turkey
Mustafa Kelekçi's Contact Details

Mustafa Kelekçi work email

Mustafa Kelekçi personal email

n/a
About Mustafa Kelekçi

Marketing Research Executive with 24 years of expertise and strategic marketing experience. Entrepreneur with 11 + years of business growth experience. Senior executive professional with proven management and marketing skills. Worked together in numerous "Unconscious Collective Code Discovery" projects with Dr. G. Clotaire Rapaille, an internationally known expert in Cultural Archetype Discoveries, Creativity and Innovation, who is also known as “The Father of Industrial Cultural Anthropology”.Provided brand strategy consulting services to various clients with Garrison Group, a specialized strategic marketing company dedicated to achieving exponential growth for clients all over the world.

Mustafa Kelekçi's Current Company Details
Dora Research & Consultancy

Dora Research & Consultancy

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Founder at Dora Research & Consultancy, Strategic Marketing Consultant, Partner at Garrison Group, Representative of Dr. Rapaille
turkey
Website:
doraresearch.com
Employees:
4
Mustafa Kelekçi Work Experience Details
  • Dora Research & Consultancy
    Founder
    Dora Research & Consultancy Jan 2009 - Present
    Istanbul, Turkey
    • Founded Dora Research from scratch, managed all aspects of business operations and succeeded to transform a passionate research agency to a global platform which connects best practices and top-notch consultants worldwide with regional brands. • Constantly grew Dora Research since its start in 2009 and reached to a client base of 60+ accounts.• Accomplished to become a top-notch research company that goes beyond the “conscious world” of the consumers with its unique tools like Culture Code• Delivered consulting services to numerous well-known clients with Garrison Group on
  • Garrison Group
    Partner
    Garrison Group Jan 2011 - Present
    Istanbul
    • Specialized in strategic marketing consulting, Garrison Group is dedicated to achieving exponential growth for clients all over the world in more than 30 countries covering North America, Europe, Africa, and Asia, spanning all industries.• Delivered consulting services to numerous well-known clients on segmentation, branding, marketing strategy and portfolio optimization. • Served in marketing consulting projects for multinational as well as large local brands • The Garrison Marketing Group is highly involved in leading edge marketing throughout the region with clients such as Coca Cola, Danone, IKEA, Sony PlayStation, Telenor, Pfizer, UniCredit Bank, Bayer, etc.
  • Archetype Discoveries Worldwide
    Affiliate & Facilitator
    Archetype Discoveries Worldwide Mar 2010 - Present
    Istanbul, Turkey
    • Founded by Dr. G. Clotaire Rapaille, ADW specializes in archetypal marketing discoveries and has discovered codes for over half of the world’s Fortune 100 companie since 1976.• Represented ADW in Turkey and surrounding region. • Conducted numerous code discovery sessions with Dr. Rapaille for various clients and categories. • Assisted Dr. Rapaille in code discoveries and personally facilitated code discovery sessions • Created siginificant awareness of Culture Codes and Doing Business on Code.
  • Gfk Bileşim International Research & Consultancy
    Deputy General Manager
    Gfk Bileşim International Research & Consultancy Mar 2008 - Jan 2009
    Istanbul
    • Led all types of marketing research and related consulting services • Served to corporate clients in food, finance, IT & telecommunication, cosmetics, tobacco, media, technology, and manufacturing/distribution industries. • Held full P&L accountability and committed to continuous growth.• Managed all aspects of internal operations—new business development, sales and marketing.
  • Bileşim International Research & Consultancy
    Deputy General Manager
    Bileşim International Research & Consultancy Jan 2004 - Mar 2008
    Istanbul
    • Managed business development, sales and marketing, customer relations and provided technical and managerial oversight to large and complex client engagements.• Generated 25% of total revenues firm-wide as a consistent top-ranking revenue performer. • Grew own accounts’ total revenue by 36% in 2005 and 48% in 2006.• Before GfK merger Bileşim International was one of the largest and oldest ad hoc research agencies of Turkey, which served many multinational companies like Procter & Gamble, Philip Morris, Kraft, Coca-Cola, Unilever, Colgate, BP, Diageo, Danone.
  • Bileşim Medya (Presently Nielsen)
    General Manager
    Bileşim Medya (Presently Nielsen) Jul 2001 - Jan 2004
    Istanbul, Turkey
    • Dissolved an under-performing division, reduced costs by 30%, increased profit by 15% and revenue by 22%. • Increased total revenue by 23% at the end of 2003 despite of the dissolution of News Tracking Department.• Launched four new media tracking services (Adcheck, Ad Alert, Sponsorship Tracking, Newsplorer) which increased revenue by 20% each year starting from 2002.
  • Bileşim International Research & Consultancy
    Marketing Manager
    Bileşim International Research & Consultancy Dec 1997 - Jan 2001
    Istanbul, Turkey
    • Started marketing department from scratch and managed all strategic marketing, PR and communication activities. • Played key role in capturing the record contract in Bileşim’s history (equal to 20% of total revenue) with Embassy of Spain Commercial Office (Expotecnia ‘99). • Delivered 70%+ of company’s ad hoc research revenue by aggressive marketing activities and awareness build-up strategy.• During 1997-2001 engaged more than 10 new clients (more than the total number of existing clients) per year.

Mustafa Kelekçi Skills

Market Research Segmentation Customer Insight Strategy Marketing Business Development Management Marketing Strategy Business Strategy Market Analysis Neuromarketing Consumer Behaviour Value Creation Culture Code C Level Consulting Analytical Skills International Marketing Sales And Marketing P&l Management Business Intelligence Key Performance Indicators Project Planning Quality Assurance Cross Selling Interpersonal Skills Negotiation Presentation Skills Relationship Building Client Relations Lead Generation Business Acumen C Level Relationships C Level Sales Strategic Sales Strategic Vision Interpersonal Leadership Business Insights Value Propositions Strategic Growth Cultural Diversity Cultural Analysis High Degree Of Initiative Growth Strategies New Business Opportunities Sales Strategy Strategic Thinking Creative Problem Solving Decision Making Critical Thinking

Mustafa Kelekçi Education Details

Frequently Asked Questions about Mustafa Kelekçi

What company does Mustafa Kelekçi work for?

Mustafa Kelekçi works for Dora Research & Consultancy

What is Mustafa Kelekçi's role at the current company?

Mustafa Kelekçi's current role is Founder at Dora Research & Consultancy, Strategic Marketing Consultant, Partner at Garrison Group, Representative of Dr. Rapaille.

What is Mustafa Kelekçi's email address?

Mustafa Kelekçi's email address is mu****@****rch.com

What schools did Mustafa Kelekçi attend?

Mustafa Kelekçi attended Istanbul University, Beşiktaş Atatürk Anadolu Lisesi.

What skills is Mustafa Kelekçi known for?

Mustafa Kelekçi has skills like Market Research, Segmentation, Customer Insight, Strategy, Marketing, Business Development, Management, Marketing Strategy, Business Strategy, Market Analysis, Neuromarketing, Consumer Behaviour.

Who are Mustafa Kelekçi's colleagues?

Mustafa Kelekçi's colleagues are Kaan Ozsavas, Dora Moore, Eyka Zhalika Eyka.

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