Overall development and implementation of the business strategy for remote solutions program in Growth Emerging Markets including driving the adoption of remote technologies in the region and offering meaningful value propositions to customers, channel partners, and internal organization through change management, customer experience and digital transformation management.

As Regional Marketing Manager of Straumann Group, responsible for driving the execution of product marketing plans to support expansion and growth of Straumann Dental Implant Systems and biomaterials business franchise in Distributors & Emerging Markets EMEA region. Main objectives include development and implementation of marketing initiatives for new product and solution launches, driving adaptation of global marketing strategies to regional and local requirements, supporting subsidiaries, distributors and sales team in order to achieve commercial targets.

As a member of management team of Teco which provides international marketing, medical tourism and consulting services to leading Turkish healthcare providers in EMEA region; responsible for all sales and marketing activities of the organization.

Coordinated international projects of Doctors Worldwide which is a member NGO of UN and WHO, focusing on creating long term and sustainable healthcare solutions in EMEA including hospital management projects and providing medical services.

Responsible for all sales and operations of Convatec products including preparation and execution of sales budget, developing sales strategies and taking actions to meet sales performance goals, building high performance sales team in order to reach sales objectives and maintaining reimbursement procedures in the assigned territory.

Responsible for main sales and marketing activities of Smith & Nephew Arthroscopy division including capital equipment, digital solutions and consumables.

Researching and analysis of communication strategy in competition and preparation of a report for GE Healthcare Turkey.

Initiated a CRM project to streamline customers tracking by collecting and adding data.