Mustapha M Selim - Cim Email and Phone Number
Mustapha M Selim - Cim personal email
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Mustapha M Selim - Cim phone numbers
17 years of hands on marketing experience, with successful track record from the very basic marketing tasks up to the very advanced projects that included, New Corporate Identity revamp, Retail environment design and launch, extensive researches, TV and outdoor campaigns and more regarding product developments, network and trade promotions.Alongside the practical experience, I have always had prestigious academic certifications, local and international.I am always on quest to improve my qualifications in all marketing aspects; research, strategies, data analysis, advertising and others.Always trying to be up-to-date with new marketing techniques, even those that are not available in my country.Witnessed as a person with excellent presentation skills professionally and academically.Invested a lot of my time during university in improving and increasing my focus over marketing field.Most of other things and interests I like doing were self-taught by me.Specialties: Marketing, Corporate identities revamps, Retail environment designing, Branding, Product improvement, Campaigns launching, websites managing and improving.
Nippon Paint Egypt
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Senior Head Of Products MarketingNippon Paint Egypt Dec 2023 - PresentGiza, Al Jizah, Egypt
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Head Of Products MarketingNippon Paint Egypt Jun 2020 - Dec 2023Egypt•Managing and handling the planning of products marketing efforts with all phases for the launch of Nippon Paint in Egypt in Jan 2021.•Built the whole portfolio map of pricing, forecast, budget, commercial package and go-to market tactics.•Responsible for the whole products portfolio; strategy development and Implementation•Moderating all product related activities amongst different departmentsAchievements & Milestones:•Successfully completed the initial 2 phases of products development and launch (27 products)•Comprehensive management of products marketing, forecast, pricing and planning
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Category Brand ManagerScib Paints Jul 2015 - May 2020Cairo, Egypt- Launched the all new value for money emulsion to the market with a 360 marketing activations in Sept 2019- Handling whole range of Interior Emulsion Paints since April 2018 - Present- Launched the latest in Luxury Interior Paints variant in November 2018- Successfully managed major painters activation reaching out to 10,000 Painters across Egypt in 2018 season- Managed the strategic prices remapping migration for more profit margins and relevant pricing- Launched SCIB new enamel family, which succeeded to maintain total growth in 2017 SCIB enamels category- Lead strategic task group for enamel market, successfully resulted into significant growth in market share - Helped to introduce new tools to SCIB Exterior paints range -
Corporate Brand ManagerCaparol Sep 2012 - Mar 2015Dubai- Managed the re-build of Caparol marketing department foundations over various fronts, setting up the dept. processes, conducting their first ever-extensive market research and marketing Communication Agency.- Contributed to the migration of Caparol website to a new design layout in English and launched Arabic edition.- Successfully accomplished developing Caparol new visual language and the revamp of old marketing collaterals.- Contributed to increasing Caparol brand awareness through implementing well-structured media and press campaigns. -
Brand ManagerScib Paints Jan 2012 - Sep 2012Egypt- Launching 3 experience shops in 3 different cities simultaneously in SCIB Paints in 2012.- Accomplished the retail environment study, concept design, marketing plan and building and launch of 3 brand new SCIB Paints experiential shops, the first of its kind in Egypt market.- Contributed to the all-new concept ColourNext®, SCIB Paints trend setting workshop and launched it from scratch.- Managed SCIB Paints internet developments; new Arabic site, online services and the first steps of social media efforts.- Handled the enamels range market intelligence updating through research and market validation.
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Senior Marketing SpecialistScib Paints Jan 2010 - Jan 2012- Handled the SCIB Corporate Identity renovation as a member in the team.- Assigned to lead the team who worked on improving SCIB Paints Retail Environment and network developments project.- Handled 2011 and 2012 Outdoors campaign, besides managing 2010 painters promotion program.- Accomplished the major makeover of the Premium enamels range in 2010.- Managed the marketing efforts of Enamels and Wood finishes, Implemented marketing efforts needed 2008 till mid-2010.
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Marketing SpecialistScib Paints Nov 2007 - Mar 2010- Accomplished the launch of a group of 4 new products in the wood finishes range.- Handled the launch of the all-new water-based enamel range in 2009.- Managed the project of 2009 consumer campaign promotion.- Highest annual evaluation in the Dept. for the year 2009.- One of the top three in SCIB Paints, besides Top performer in the marketing dept. for the year 2008 award.
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Marketing TraineeForesight Consulting Aug 2007 - Nov 2007My training program included participating in sales analysis, trade visits, reporting, understanding the work frame and attending meetings with marketing directors of other companies and advertising agencies.
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Marketing Council HeadComet '07 Aug 2006 - Apr 2007Conference on Marketing, Economics and Trade], Cairo UniversitySponsored by KRAFT® and with participation of FORESIGHT, HIT and Look Advertising Agencies.
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Marketing TraineeForesight Consulting Company Jul 2006 - Aug 2006On the job training on actual marketing practice and how things go in real world.
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Marketing Council InstructorComet '06 Aug 2005 - May 2006Business model Sponsored by P&G® and Crepaway Restaurants with participation of HIT and Look Advertising Agencies.-Marketing Council Delegate
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Marketing Council DelegateComet'05 Feb 2005 - May 2005Participated on putting the marketing plan for VIRGIN Megastores® and Crepaway restaurants, with participation of Creative Lab Advertising agency
Mustapha M Selim - Cim Skills
Mustapha M Selim - Cim Education Details
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Marketing/Marketing Management, General -
RitiManagament -
Business Adminstration -
Certificate Of Achievement In Marketing And Sales
Frequently Asked Questions about Mustapha M Selim - Cim
What company does Mustapha M Selim - Cim work for?
Mustapha M Selim - Cim works for Nippon Paint Egypt
What is Mustapha M Selim - Cim's role at the current company?
Mustapha M Selim - Cim's current role is Sr. Head of Prod. Marketing - Nippon Paint Egypt/ Marketing consultant in Paints and Coatings.
What is Mustapha M Selim - Cim's email address?
Mustapha M Selim - Cim's email address is mu****@****ail.com
What is Mustapha M Selim - Cim's direct phone number?
Mustapha M Selim - Cim's direct phone number is +2011443*****
What schools did Mustapha M Selim - Cim attend?
Mustapha M Selim - Cim attended Chartered Institute Of Marketing, Riti, Cairo University, The American University In Cairo.
What are some of Mustapha M Selim - Cim's interests?
Mustapha M Selim - Cim has interest in Children, Education.
What skills is Mustapha M Selim - Cim known for?
Mustapha M Selim - Cim has skills like Marketing, Market Planning, Market Research, Marketing Strategy, Marketing Communications, Product Development, Management, Strategy, Teamwork, Marketing Management, Brand Management, Integrated Marketing.
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