Product Marketing Specialist
Current- Create Annual, Quarterly, Monthly and Weekly Campaign Plans and Strategies.- Responsible for managing the implementation of non-digital digital media marketing strategies.- Develop advertising strategies or plans through digital advertising platforms such as Facebook ads, Google ads and TikTok ads.- Create a communication strategy for product branding.- Responsible for managing ROAS as a measure of campaign effectiveness.- Create campaign content plans for advertising and copywriting matters.- Managing Branding Social Hearings.- Responsible for weekly reporting on Marketing progress and activity.- Responsible for maintaining marketing partnership cooperation with ODM partners.- Lead weekly meetings with marketing and growth team.- Take care of the legality and registration of product marks.
