I value authenticity and meaningful work, and these core values weave through my career journey. I have over 8 years of experience working in international and local non-profits to drive social impact through social entrepreneurship and humanitarian programmes in the Asia-Pacific region. As part of my career specialisation, I've completed a Masters in Counselling (Advanced) and Post Graduate Diploma in Counselling Psychology. I practice as a counsellor who utilises a blend of Cognitive Behavioural Therapy (CBT), Mindfulness techniques, and Solution-Focused Brief Therapy (SFBT) with ongoing professional development in these and other areas. Beyond modalities, I prioritise a person-centred approach in journeying with my clients to reach their goals collaboratively. With an educational background in Counselling Psychology, Communications, and Partnerships, I'm passionate about supporting young people, and adults to foster healthier relationships with themselves and others.My previous work experience in the social sector helped me develop a keen awareness that I enjoy meaningful work. After undergraduate studies, I started my career in the social impact space focusing on social businesses that serve the Base of the Pyramid (BoP) markets. I joined Singapore International Foundation to further my interests in social entrepreneurship by supporting changemakers through the Young Social Entrepreneurs Programme. I observed that social impact rarely happens in silo. Hence, I embarked on a Masters in Tri-Sector Collaboration to deepen my knowledge in partnerships and systems thinking. I then joined Save the Children Asia Regional Office to drive quality programme operations and was deployed to support emergency preparedness and humanitarian responses in the Asia-Pacific region. My key skills include: Counselling, Coaching, Facilitation, Needs Assessment, Case Management, Project & Programme Operations, Partnerships & Development Management, Problem-Solving, Communications, and Writing.I enjoy learning and soaking in nature with my paw-friend during my spare time. I also dabble in creative pursuits like writing, painting, and jamming with my music band. If you're interested in connecting, feel free to contact me at muying.ser@gmail.com :)
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School CounsellorSt Joseph'S Institution (Sji)Singapore -
School CounsellorSt Joseph'S Institution (Sji) Sep 2024 - PresentSingapore -
CounsellorSafe Space™ Aug 2022 - PresentSingaporeI provide counselling and coaching sessions for individuals going through challenges in areas such as stress, anxiety, personal & relationship issues, school, work, family, self-esteem, burnout, mood, etc -
School CounsellorHwa Chong Institution Aug 2022 - Aug 2024System support- Develop suitable school counselling programme including a system for needs analysis, early identification and referral of students with mental health issues and social, emotional and behavioural problems.- Advise school management on school counselling matters.- Provide consultation as well as planning and conducting training for staff and parents on pertinent mental health issues and skills for first-line intervention and support.- Network with relevant external professionals and community agencies.Preventive programme- Develop and conduct small and large group psycho-educational sessions for students on mental health issues and healthy coping strategies.- Develop and make mental health resources available for students, parents and staff.Responsive services- Provide individual and group counselling to students.- Conference with staff, parents and external professionals and agencies on students being counselled, and conduct home visits where necessary.- Look into the referral of students and their families to community resources or external professionals, where needed.- Provide direct crisis intervention and follow-up to students affected by critical incidents.- Maintain case consultation records and proper documentation.- Provide regular updates to school management on the progress of students being seen for counselling. -
Counsellor (Practicum)College Of Allied Educators Aug 2021 - Feb 2022Facilitated group counselling sessions with Clinical Supervisor for clients such as National Technological University (NTU), Agency for Integrated Care (AIC), and Seed Institute. Provided counselling services to individuals who experienced various challenges in work, family, social, and personal areas. -
Digital MarketerBagosphere Aug 2020 - May 2021SingaporeLed and implemented the company’s website revamp and rebranding for B2B and B2C markets. Developed marketing strategies, managed brand and marketing communications, created B2B and B2C marketing assets such as social media content and visuals. -
Regional Humanitarian Operations Assistant ManagerSave The Children International Feb 2020 - Jun 2020SingaporeI was the liaison in our Asia Regional Office to coordinate on humanitarian responses for our implementing and fundraising offices. I also worked closely with the Humanitarian Team and Senior Operations Advisors to provide operational support on development projects and humanitarian responses. Key highlights- Managed an estimated USD 200K funding for the Regional Humanitarian Technical Team’s operations and delivered financial and impact reporting for funders. - Lead coordinator of the Regional Office’s COVID task force to coordinate strategic planning, fundraising, operations and information management between multi-stakeholders.- Provided remote operational support to over 10 implementing offices in Asia. Deployed as Operations and Info-Communications Coordinator to support humanitarian responses in Laos and Zimbabwe. Co-facilitated preparedness and humanitarian response capacity building training in Bangladesh, Nepal, India, and the Philippines. -
Regional Humanitarian Operations CoordinatorSave The Children International Jan 2018 - Jan 2020Singapore -
Senior ExecutiveSingapore International Foundation May 2017 - Jan 2018SingaporeI was part of the Singapore International Foundation’s Good Business team and was involved in the strategic planning and operations of the flagship Young Social Entrepreneurs (YSE) Programme. Key highlights- Achieved 200% growth of applications for the flagship Young Social Entrepreneurs (YSE) Programme as publicity lead.- Led and implemented the inaugural Malaysia Overseas Study Visit for regional social enterprises and developed new partnerships as the departmental lead for Malaysia.- Managed and monitored up to SGD 100K funding disbursements for regional social enterprises. Planned and implemented programmes, including overseas study visits, workshops and events for regional social enterprises. -
ExecutiveSingapore International Foundation Jun 2015 - May 2017Singapore -
Account ExecutiveMp International Pte Ltd Apr 2014 - Jun 2015SingaporeI was with MP International, a subsidiary under Pico Group that specialises in organising exhibitions, conferences and events. During my stint, I was involved in projects and sponsorship management, programme curation and sales for B2B and B2C events. - Organised and implemented the inaugural Base of the Pyramid Convention & Expo 2014, convening over 200 leaders from more than 20 countries. - Project managed B2B and B2C events such as Singapore Summit, Stadia & Arena, Oishii Japan, and Pet Expo, garnering over 30,000 attendees and 400 exhibitors. -
InternBase Of The Pyramid (Bop) Hub/ World Toilet Organisation Dec 2013 - Apr 2014Singapore- Organised Singapore’s inaugural Base of the Pyramid (BoP) World Convention & Expo, convening leaders and social entrepreneurs across sectors to advance business solutions for the BoP population- Identified and reached out to relevant MNCs for sponsorships, liaised with local and international social entrepreneurs, non-profits, investors, academias and intermediaries- Researched to build stakeholders database for engagement
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InternSingapore Human Resource Institute (Shri) Oct 2010 - Dec 2010The Verge
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Part Time Music TeacherMelody Music Pte Ltd Jun 2009 - Dec 2009
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Assistant Preschool TeacherPap Community Foundation Jan 2008 - Mar 2008Tampines
Mu Ying Ser Skills
Mu Ying Ser Education Details
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Counselling -
College Of Allied EducatorsCounselling Psychology -
Masters In Tri-Sector Collaboration -
Journalism & Public Relations -
Psychology -
Pasir Ris Secondary School
Frequently Asked Questions about Mu Ying Ser
What company does Mu Ying Ser work for?
Mu Ying Ser works for St Joseph's Institution (Sji)
What is Mu Ying Ser's role at the current company?
Mu Ying Ser's current role is School Counsellor.
What schools did Mu Ying Ser attend?
Mu Ying Ser attended Swinburne University Of Technology, College Of Allied Educators, Singapore Management University, University Of Newcastle, Temasek Polytechnic, Pasir Ris Secondary School.
What skills is Mu Ying Ser known for?
Mu Ying Ser has skills like Strategic Partnerships, Website Building, Communications, Photoshop, Operations, International Development, Nonprofit Organizations, Microsoft Office, Proposal Writing, Event Management, Social Impact, Social Entrepreneurship.
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