With over 18 years of working in online sales and marketing, I have extensive hands-on experience and a proven track record in growing online businesses.‍I started my career at Google's European HQ where I learned how to be data driven while driving revenue growth. After my move to Stockholm I have headed up the digital marketing teams at both Happy Socks and Stronger. Here I played a key role in setting up, and growing, their global ecommerce business while remaining profitable. During my tenure at both Happy Socks and Stronger, periods in which the companies grew tremendously, the companies were acquired by private equity firms.