Michael Chadwick Email & Phone Number

Montreal, Qc, Ca

Montreal, Qc, Ca

Montreal, Quebec, Ca

Leads remote team of Product Owners and UX designer across 13 cross-functional teams situated around the world at a high-growth startup. Collaborates with key departments such as Marketing, Risk, Support, Legal and Finance in a dynamic, ever-evolving environment to deliver products. Drives strategy for a multimedia platform portfolio which includes two-way marketplace, SaaS, social media, fintech, and live streaming products that synthesize together into a rather revolutionary platform in our market. The accomplishments I am most proud of so far: ➤ Partnered with Engineering to spearhead a platform-wide migration into Vercel, improving page performance speeds 37%, leading to 18% YoY increase in annual revenue in September, 2024➤ Led planning and execution of a year-long, platform-wide essentialization initiative which reduced churn rate 5 points YoY and increased buyer and seller NPS YoY in 2024➤ Partnered with engineering and internal stakeholders in 2023 to plan and track resource allocation, driving a 3X increase in shipped deliverables within six months (Included crafting and executing comprehensive systems documentation for product workflows, agile ceremony execution, Jira operations, roadmaps and prioritization, enhancing clarity in initiative execution and dependency identification)Because most on my team are junior, I am very hands-on and lead a couple of Product teams, write product briefs, epics, story tickets and post-mortems as well as participate and lead Scrum ceremonies such as Sprint Plannings and Backlog Refinements. This has the dual benefit of leading by example while also keeping my tools sharp.As we continue to march towards future challenges, setbacks, triumphs and successes, I will remain steadfast in my commitment to fostering an environment where creativity and dedication thrive hand-in-hand.

Montreal, Quebec, Ca

This promotion is more of a title change to properly reflect the roles and responsibilities that I had executed for many years prior. ➤ Implemented changes and optimizations to mobile product in Jan 2022, resulting in a 22% increase in Organic Search traffic and 4 point increase in conversion➤ Increased Goal Conversion on primary product from 24% to 40% through a combination of feature optimization and CRO testing➤ Designed and executed a comprehensive onboarding plan for new PMs, ensuring smooth integration and quick adaptation to roles and responsibilities ➤Achieved conversion from 24% to 32% YoY on primary product in 2021 by optimizing the user journey and refining the sales funnel, resulting in a significant improvement in overall conversion rate (Adjustments included revising the main navigation, implementing tag navigation and adding new categories based on popular requests and common buying patterns of visitors)

Montreal, Quebec, Ca

Manages portfolio of affiliate websites that generate over 2.5 million organic search sessions and $2.5 million in revenue annually. It was in this position that I learned many of the hard and soft skills that I apply every single day, including Agile methodologies, roadmapping, data analysis and applying project management best practices. ➤ Led 0-1 Product launch for Loyalty Rewards platform that generated 500K monthly visitors and 25K MAU in the first 12 months➤ Built, planned and executed product launch of a site for VR enthusiasts which generates $140-160K annually since 2016➤ Organized and executed Black Friday promotion that generated the highest single-day revenue earnings in company history at that time➤ Launched a Money Back Guarantee program that channeled our brand loyalty to select partners and overall improved conversions ➤ Developed long term portfolio vision and strategy along with quarterly roadmaps based on data analytics, critical thinking and customer feedback➤ Coordinated with cross-functional teams in various disciplines (UX / Design / Content / Engineering / QA) from different timezones to bring features and products to market➤ Onboarded incoming Product Managers and coached them on company's ways of working➤ Worked closely with executives to ensure alignment on strategy and delivery of quality features on time and within scope

Montreal, Quebec, Ca

I moved into this position after working on the customer service side and was responsible for planning and implementing marketing strategies for our web properties. Getting daily feedback from readers as to their wants, needs and pain points, I carried their messages to both our partners who served them as well as to internal executives to assist guiding the internal directions for some of our products. This lead to me being a representative for the company at various conferences around the world. ➤ Tasks included conducting market research to improve current business models, analyzing sales strategies to improve revenue, organizing and overseeing ad campaigns and coordinating with affiliate partners ➤ Attended conferences to improve partner relations, enhance business development and secure co-promotional deals➤ Formally promoted to the position in July, 2011 after serving a probationary period with the same tasks and responsibilities

Montreal, Quebec, Ca

Worked closely with management to implement SEO strategies to maximize benefits and increase web traffic. At the start of my position, I was capable of writing copy but ignorant about SEO, its purpose and how to achieve optimal value from the content created. Due to the guidance of some fantastic mentors, most notably the company president, I learned the inner workings of SEO beyond just the content itself. I still apply many of the lessons and knowledge during that time in much of the work I do to this day. It was in this position that I began working as the customer service rep for our products. It was in these daily conversations that I began to understand our products more holistically as well as see them through the eyes of people who make use of them daily. It was through them that I recognized pain points that would have never occurred to me otherwise. It was a transformative experience and one that began the path that put me towards product management. ➤ Applied SEO best practices to my work, such as including identifying target keywords, readability, tone and keyword density along with maximizing value out of Titles, H1 headers and meta descriptions. ➤ Wrote over 1,500 pieces of content, including reviews, marketing emails, press releases, social media posts and blog articles, among other things

Master'S Degree, Creative Writing & English

Bachelor'S Degree, Creative Writing & English