Mark Walley Email & Phone Number
@fendixmedia.co.uk
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Who is Mark Walley? Overview
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Mark Walley is listed as Business Development Director at Fendix, a with 9 employees, based in Falmer, England, United Kingdom. AeroLeads shows a work email signal at fendixmedia.co.uk and a matched LinkedIn profile for Mark Walley.
Mark Walley previously worked as Business Development Manager at Fendix and Advertisement Manager at Communications International Group. Mark Walley holds Ba Honours, Economics from De Montfort University.
Email format at Fendix
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About Mark Walley
A Senior Sales / Marketing professional with vast TV, B2B publishing and digital / vertical search experience. Specialising in generating new business, key account management, marketing and audience development, market scoping, customer segmentation and sales planning processes. Excels in managing and developing sales teams in order to exceed budgets / targets.Specialties: Strategic sales planning, business development, key account management, conceptual selling, understanding and delivering healthcare and life science clients' strategies and creating bespoke activities through healthcare professional digital channels.
Listed skills include Digital Marketing, B2B, Digital Media, New Business Development, and 13 others.
Mark Walley's current company
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Mark Walley work experience
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Business Development Manager
Fendix Media is the only online network of NHS Trust websites, offering direct access/messaging platforms to reach HCPs inside their NHS intranets and patients/public through the Trust websites.
Advertisement Manager
Full revenue accountability to achieve and exceed the sales targets on the specialist healthcare professional titles Pharmacy Magazine and Training Matters and associated digital and F2F offerings. Key responsibilities include creating and delivering key account strategies, managing existing and new key pharma accounts, developing processes and marketing collateral to support all sales activities and identifying new business opportunities. • Created business development strategy that lead to exceeding the April 13 – March 14 budget by £110k, y/y revenue growth of 19% and market share growth of 4%• Exceeded April 12 – March 13 budget by £40k, y/y revenue growth of 6%• Successfully launched the TM RoE Awards programme for pharmacy assistants, sponsorship revenues exceeding budget by £20k • Instigated advertising innovative promotions and educational special projects• Developed new business with Colgate Palmolive (£100k), SCA Hygiene Products Ltd (£120k), Astellas Pharma (£80k), Volkswagen Group (£50) and Kellogg’s (£30k)• Managing and servicing key accounts handling GSK, Pfizer, MSD, Reckitt Benckiser, Novartis, ZenithOptimedia Mindshare, GEM HME and Bray Leino• Manage x1 direct sales report , whilst ensuring ongoing development• Regularly present to senior – level management within London advertising agencies and pharma companies
Business Development Director
Full accountability for P&L across four specialist journals, twelve PCDS and society focussed conferences, pharma client bespoke events and conferences and online / webinars within the diabetes field.- Responsible for creating and delivering sales strategy, ensuring all targets are met and that direct reports are fully engaged in this process. - Managing existing key pharma accounts whilst building new business- Developing processes and collateral to support all sales activities- Identifying and reporting on business opportunities in existing / new markets- Achieving revenue targets, facilitating sales growth and business development through networking with key HCP's who engage with the business
Event Sponsorship Manager
This role covered every aspect of selling and developing sponsorship streams for existing and launch events across a portfolio of conferences, roundtables and awards for senior executives from the UK licensed retail and international hotel sector. Key responsibilities included managing and developing relationships with key figures at blue chip clients, suppliers and government departments, setting sponsorship budgets for the events, strategic sales planning to identify relevant new business sectors, developing media sales material to demonstrate the effectiveness of sponsorship in order to retain and attract new sponsors. · Developed sponsorship streams for new events and brand extensions - Digital Revolution Conference, Tenanted Pub Company Summit and Business Leader dinner roundtables· Managing and servicing key accounts in the banking and professional services leisure sector, presenting top level commercial opportunities to clients e.g. Barclays, Lloyds TSB, BDO, KPMG, PWC, DLA Piper, CMS and Christie & Co· Built strong relationships with senior individuals in the Brewing, Catering Equipment, Drinks, Software, Web Search and Food Service supply chain sectors· Devised bespoke sponsorship solutions and innovative product placement ideas· Introduced regular meetings with Events Producer, editorial and sector teams to identify new potential sponsors, in particular sponsors specific to conference content· Managed sponsorships from idea conception to on day delivery
Digital Sales Manager
• Sales planning and implementation in order to reach and exceed group targets and the budget on B2B websites for the retail and wines and spirits division• Responsible for selling display, sponsorship, affiliate and recruitment classifieds• Negotiating long-term contract business as well as short term • Servicing advertising agencies and clients, regular F2F meetings with all levels of management • Targeting new business opportunities• Optimising all ad campaigns by monitoring traffic trends across the site through Omniture SiteCatalyst HBX and Adtech
Group Sales Manager
• Managing, developing, motivating and directing a sales team in order to reach group targets and exceed the budget circa £900k for the wines and spirits division• Developing and implementing a sales strategy agreed with the General Manager • Responsibility for maximising market share of advertising volume and revenue, monitoring portfolio performance through NMR against that of the competition • Involvement in the annual budget process and forecasting advertisement revenue and ad / ed ratios on a weekly, monthly, quarterly and annual basis
Senior Sales Manager
•Responsibility for meeting and exceeding revenue targets and budget for a award winning medical vertical search engine and medical projects•A key member of the weekly SearchMedica project management team looking at site development, audience marketing and sales pipeline•Responsibility for maximising market share of advertising revenue for a number of key accounts; including GSK, AZ, Pfizer, GEM Associates and MMS Ltd •Portfolio selling; Astra Zeneca Symbicort - £90k contract for annualised keyword and sponsored links deal on SearchMedica and MCG Asthma Educational supplements •Servicing agencies and clients, involving regular F2F meetings with all levels of management•Optimising all campaigns by monitoring traffic trends across the site through Omniture SiteCatalyst, double click and delivering regular reports to the clients•Negotiation of short and long term client deals
Group Head
•Working across Carlton, Central and Westcountry stations selling airtime audience to maximise television revenue•Reporting to Group Manager and responsible for managing and developing a team of six sales executives and assistants.•Agency portfolio: Mindshare, Lowe Howard Spinks, Mediaedge CIA, Universal McCann, CDP, BBJ, Zenith, McCann Erickson, Carat and Starcom Motive •Achievement of internal sales award in 1997 for largest revenue generation on ‘specials’
Colleagues at Fendix
Other employees you can reach at fendixmedia.co.uk. View company contacts for 9 employees →
Mari-Anne Syme
Colleague at FendixDumfries, Scotland, United Kingdom
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AS
Agus Setiawan
Colleague at FendixGambir, Jakarta, Indonesia
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AG
Anne Galliot
Colleague at FendixBrighton, England, United Kingdom
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BK
Boyan Krastev
Colleague at FendixBulgaria
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XW
Xia Wang
Colleague at FendixAndenne, Walloon Region, Belgium
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JB
Jessica Black
Colleague at FendixBurgess Hill, England, United Kingdom
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TP
Tracey Peet
Colleague at FendixGreater Nottingham, United Kingdom
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KB
Kerry Bingham
Colleague at FendixNottinghamshire, England, United Kingdom
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CJ
Callum Johnson
Colleague at FendixGreater Nottingham, United Kingdom
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GY
Glauco Yuri
Colleague at FendixItabela, Bahia, Brazil
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Mark Walley education
Ba Honours, Economics
Education record
Frequently asked questions about Mark Walley
Quick answers generated from the profile data available on this page.
What company does Mark Walley work for?
Mark Walley works for Fendix.
What is Mark Walley's role at Fendix?
Mark Walley is listed as Business Development Director at Fendix.
What is Mark Walley's email address?
AeroLeads has found 1 work email signal at @fendixmedia.co.uk for Mark Walley at Fendix.
Where is Mark Walley based?
Mark Walley is based in Falmer, England, United Kingdom while working with Fendix.
What companies has Mark Walley worked for?
Mark Walley has worked for Fendix, Communications International Group, Schofield Healthcare Media Ltd, William Reed Business Media Ltd., and Nexus Business Media.
Who are Mark Walley's colleagues at Fendix?
Mark Walley's colleagues at Fendix include Mari-Anne Syme, Agus Setiawan, Anne Galliot, Boyan Krastev, and Xia Wang.
How can I contact Mark Walley?
You can use AeroLeads to view verified contact signals for Mark Walley at Fendix, including work email, phone, and LinkedIn data when available.
What schools did Mark Walley attend?
Mark Walley holds Ba Honours, Economics from De Montfort University.
What skills is Mark Walley known for?
Mark Walley is listed with skills including Digital Marketing, B2B, Digital Media, New Business Development, Advertising, Marketing Strategy, Marketing, and Business Development.
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