Magdalena Tjallinga Wesseling Hidalgo Email & Phone Number

Amsterdam

Amsterdam, Holanda Septentrional, Países Bajos

- Planning, distribution, and implementation of seasonal campaign imagery and instore communication materials (promotions, projects, POS materials, including the digital screens) throughout all offline channels (including in-store orders).- Collaborate closely with VM, Display & Windows team on all seasonal and non-seasonal projects.- Develop and implement promotional and directional instore communications to inform with and guide the consumer at POS. Provide operational assets and delivery to all channels.- Collaborate with local countries to ensure the translation is aligned with the brand tone of voice and ensure the local productions accomplish standard quality levels.- Work alongside the Marketing department and key stakeholders when required to make sure Full Price, SIS and Outlet needs are maintained. - Collaborate with Marketing department to deliver all digital content to key Outlet landlord partners to be used for all seasonal and promotional online marketing. - Identify Seasonal initiative opportunities to create an action plan with country teams and relevant stakeholders.- Support Guidelines and Communications content production by sourcing all necessary Marketing content and maintaining VM & Windows file system.- Work alongside our Logistics team to track all VM relevant deliveries throughout season and manage all delivery issues. Ex: Model Store, GKO, VM Guidelines shoots, Market Launch etc.- Participate in department and team projects as needed from both VM and Windows including field support for all channels.- Collaborate with all relevant stakeholders on key projects as required.- Maintain VM Web-shop alongside external vendors– seeking ways to improve and evolve POS ordering process for both TH & CK brands.- Maintain Dashdock tool alongside external vendors – seeking ways to improve and evolve logistics.

Amsterdam, Nederland

- Standardization of instore communication materials (promotions, projects, POS materials, including the digital screens) managing translations and specific local regulations and requirements. Concept Development, production and roll-out of promotional or directional. - Maintenance and update of existing communication concepts, adding or editing existing messages or including additional language packages.- Concept development and implementation of digital signage in-store.- Selecting video campaign assets to go live in POS- Editing/briefing supplier on editing and launch dates- Developing and implementing digital campaign strategy- Updating new content throughout the season- Assistance in campaign webshop development to manage reorders and orders of additional campaign visuals needed in-store.

Amsterdam, Nederland

Develop and maintain a central site master data platformwhich combines expansion and operational data as acollaborative development of TH and CK, connecting alldepartments involved in expansion and operation of PVH’soffline retail business. Building a b2b distribution system anda one stop solution for operational site management and VM.- Support the setting up projects and central budget forecast.- In collaboration with Procurement and Store developmentcoordinate rollout program for stockproduction and monitor local productions.- Perform research and investigation for specific ad-hocprojects.

Amsterdam, Nederland

- Merchandising coordinator of the products at the store following sales and mkt rankings.- Visual manager of the store, organization of special sales campaigns, product range reports. - Forecast purchases, prevention of peak of sales and ensure optimal and timely supply availability (stock controller / reserve)- Invoices/costs controller. Financial reporting.- Managing purchases and building coordinator for 80 stores in the country. - Marketing, publishing and window campaigns management.- Logistic management. Transport and transfers from abroad and inter (between stores).- Set up office warehouse. Stock controller.- Introduction of the new purchases/services tool of the company in our country.- Supplier’s management; overseeing and agreeing contracts and providers for services.- Supervising multi-disciplinary teams of staff including cleaning, maintenance, security…- Managing budgets and ensuring cost-effectiveness.- Other responsibilities regarding operational needs of the stores.

Madrid Y Alrededores, España

Tracking and analisis of forecast and sales.Comparatives and market studies. Writing of marketing communications.

Tarifa

Team member sales for marketing for several of Inditex group stores.

Madrid Y Alrededores, España

Relationship management with suppliers (contact and search for new members) and order management (stock reserves, programming sales, order fulfilment.)

Tarifa

Logistics and organization of the international meeting for Australian outdoor brand Ocean&Earth.

Tarifa

Trade Representative of outdoor eyewear Brand, SABRE, for Madrid. Responsible for communication and social media of the brand.

Madrid Y Alrededores, España

Preparation of personalized financial studies. Study of the different financial products (bank accounts, investment plans) of the different international partners of the company.

Berlín (Alemania)

Administrator of the presentation at the international fair of Berlin, Bread & Butter, a Spanish textile brand. Use for such languages ​as English and Dutch.

Madrid Y Alrededores, España

Programming of sales, choice and supply of the stock put up for sale. In charge of the election and organization of HR within the establishment.

Grado En Comercio, Ventas Generales, Promoción Comercial Y Actividades De Marketing Afines

Activities and Societies: Equipo de Volleyball

Graduada En Comercio Ncional E Internacional