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My work is centered around various disciplines as they relate to style, travel, golf and craft manufacturing. Areas of focus include writing, marketing, strategy and communications.In 2020 I founded ACL & Co. as a small brand-marketing shop. We work with companies with an emphasis on heritage manufacturing. Our clients are typically small companies that continue to make things in traditional ways. We work with these brands across several disciplines to play a flexible role to support marketing, communications and editorial activities. We do this to help offset the large costs of engaging with multiple agencies. The goal for our work are simple: to use marketing, partnerships, public relations, content creation and social media to create a lasting impression for our clients.https://www.acontinuouslean.com/aclco/
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FounderAcl & Co. Jul 2020 - PresentSmall marketing agency. ACL is a boutique brand consultancy centered on earned media for highly specialized companies. -
FounderA Continuous Lean Dec 2007 - PresentA Continuous Lean is a first wave men's style site that was founded in 2007. The site is focused on discovering the long-lasting good things that can be difficult to find. Topics include style, craft, travel, golf, spirits, and watches. -
Partner, Co-FounderThe Pop Up Flea Apr 2008 - PresentIn addition to writing and editing ACL I am also the co-founder of the popular shopping event called The Pop Up Flea. The Pop Up Flea is an ever changing collection of new and vintage menswear goods. It’s a shop that opens one weekend at a time. My partner Randy Goldberg and I founded The Pop Up Flea in 2008 to give consumers both a unique shopping experience and a different relationship with the people and things they buy. Over the past several years we have held five separate PUF events with attendance in the tens of thousands. Participants in past PUF events include: Levi's, L.L.Bean, Billykirk, Oak Street Bootmakers, Gerber, J.Crew, Todd Snyder, Jack Spade, Mark McNairy and many others. Past partner sponsors have included Bushmills, Gentleman Jack and Microsoft.
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Partner, Co-FounderPaul + Williams Jun 2007 - Jul 2020Paul + Williams grew from a traditional public relations firm into a niche marketing agency with a focus on brand development, creating awareness and strategy within a very specific market segment. We work for well-known brands (Levi's, Patagonia, Crockett & Jones, Fair Trade, etc.) and small designers who help to drive our creativity. Our goal is to have as little turnover as possible, both with employees and clients. To us, everything is a long-term relationship. We take on clients that are unique, have a story, and are the best at what they do. And we make sure people know it.
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Account ExecutivePaul Wilmot Communications Mar 2002 - Jul 2004New York, Ny, Us
Michael Williams Skills
Michael Williams Education Details
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Ohio University
Frequently Asked Questions about Michael Williams
What company does Michael Williams work for?
Michael Williams works for Acl & Co.
What is Michael Williams's role at the current company?
Michael Williams's current role is Writer and marketer..
What is Michael Williams's email address?
Michael Williams's email address is mi****@****ail.com
What is Michael Williams's direct phone number?
Michael Williams's direct phone number is +125331*****
What schools did Michael Williams attend?
Michael Williams attended Ohio University.
What are some of Michael Williams's interests?
Michael Williams has interest in Football, Exercise, Sweepstakes, Nascar, Home Improvement, Shooting, Reading, Gourmet Cooking, Sports, Golf.
What skills is Michael Williams known for?
Michael Williams has skills like Brand Development, Public Relations, Fashion, Social Media, Marketing Communications, Digital Media, Social Media Marketing, Blogging, Digital Strategy, Publicity, Strategy, Facebook.
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