Campaign And Media Management Associate
CurrentIn this cross-cutting communications role, I support the USAID SBCA project's design and rollout department to:💬 Co-create audience-tailored SBCC strategies.🗨️ Develop and execute mass, social and alternative media national-level campaigns.💬 Secure and monitor media placements across television, radio, print, and digital channels.🗨️ Champion the utilization of storytelling methodologies and metadata tagging best practices to optimize change story searchability and facilitate knowledge sharing within the team.💬 Bridge the gap between quantitative data and qualitative narratives to enrich the project's understanding of community change and maximizing positive outcomes.🗨️ Social media management, and development of creative concepts and messaging for campaigns.💬 Write, share, and track local media health articles.