Marketing Team Designer
Greater Grand Rapids, Michigan Area
In-house designer. I work on a variety of projects from product packaging, to print ads, brand development, video directing/editing, motion graphics, internal communications. Wide variety of work to compliment my wide variety of skills. I was hired in as an intern, then hired on full-time.At UFP I play a central role in deploying a Digital Asset Management system as well as improving efficiency while acting as our workgroup and server systems administrator. I oversaw the migration from a Mac OS based server environment over to UFP's internal enterprise-class windows architecture.As the Digital Asset Manager, I was responsible for the organization and cataloging of over 250,000 digital assets. Additionally, I oversaw an internal audit on our copyright liability as well as establishing copyright pedigree on all intellectual property withing our asset management system, and our font management server. I was also responsible for developing the internal training programs for employees both within, and outside of the marketing department.I am primarily a creative, working with internal clients to create marketing materials to support our sales teams and our brand-building initiatives. The scope of my work ranged from print design of all varieties, developing advertising strategies from concept to production, video editing and production, photography, creative direction, project management, digital asset managment, copyrighting, branding, and copyright auditing.