• Designed and delivered valuable B2B & B2C products to help drive user engagement, in collaboration with stakeholders and product managers, effectively meeting requirements and addressing problem statements.• Key clients include Airtel (Fintech), Mfine (HealthTech), and Mahindra Yabx (Automotive).• Significantly contributed to the expansion of the design team from 5 to 30 members by conducting technical interviews and selecting top talent.• Created a comprehensive training… Show more • Designed and delivered valuable B2B & B2C products to help drive user engagement, in collaboration with stakeholders and product managers, effectively meeting requirements and addressing problem statements.• Key clients include Airtel (Fintech), Mfine (HealthTech), and Mahindra Yabx (Automotive).• Significantly contributed to the expansion of the design team from 5 to 30 members by conducting technical interviews and selecting top talent.• Created a comprehensive training framework for interns and new designers, providing guidance, assigning tasks, and assessing their progress to encourage their professional growth.• Collaborated with the company CEOs to define strategies for enhancing design practices and achieving organizational goals. Show less

Re-designed Landing page which had a conversion rate of 0.62%. which then grew to 1.2% within 3 months.• Designing websites with wire-framing & improved the UX copy which then started to generate 2x more leads every month.• Identified and addressed UX flow issues in the existing mobile app, resulting in improved usability.• Designed websites and conducted A/B testing to iterate and optimize the user experience.