Senior Content Manager
CurrentAs Goldbelly’s chief copywriter and content manager, I collaborate cross-functionally with nearly every department but work most closely with the Brand Marketing Team. Working with the team’s Art Director and Designers, I craft messaging, concepts, and copy for all of Goldbelly’s marketing emails, which are delivered multiple times per week to more than 1 million inboxes.I am also responsible for writing all copy across the Goldbelly platform. This encompasses everything from all onsite copy to SMS/push to managing the Goldbelly Blog, for which I oversaw the relaunch in 2022. Since then, monthly blog visits have increased hundredfold, in large part due to a strict adherence to SEO best practices.