Mylene Balsamo Email & Phone Number

Switzerland

Genève, Suisse

• In this role, I supported the project team in managing and overseeing influencer campaigns. My main responsibilities included:
• Managing client relationships and following up on influencer and PR projects
• Building and maintaining relationships with influencers, including writing briefs, negotiating, and coordinating collaborations
• Producing detailed reports on completed projects
• Updating and enriching the influencer database for the team’s clients
• Participating in strategic brainstorming sessions to optimize campaigns and achieve client goals.This internship allowed me to develop key skills in project management, client relations, negotiation, and data analysis.

New York, États-Unis

• As part of the marketing team, I contributed to the development and execution of campaigns and community-building initiatives. My key responsibilities included:
• Supporting the implementation of marketing campaigns and event planning
• Coordinating the organization of two key events
• Creating user-generated content (UGC) to enhance Beia’s content strategy
• Developing and optimizing the UGC strategy to align with brand goals
• Collaborating with the Marketing Manager on social media content creation and managementThis internship provided hands-on experience in marketing, content creation, and event coordination within a fast-growing beauty.

Nice Et Périphérie

• Developed in 2009, Pascal Coste Shopping is an e-commerce website offering a wide selection of hair and cosmetics products. Today, over 200 brands can be found on the site to satisfy the needs of every customer and.
• Create and monitor product and visual updates on the site
• SEO (creation of articles, texts for brands, etc.)
• Set up and monitor the performance of sales operations
• Create marketing visuals
• Write and layout articles for the blog section of the site

Le Cannet, Provence-Alpes-Côte d’Azur, France

• Origine.Bio is a website who sells natural cosmetics such as vegetable oils, hydrolats and essential oils bottled in France.During my experience at Origine.Bio, I carried out a variety of tasks:
• Create newsletters & analyze their performance
• Manage social networks
• Manage partnerships
• Communication plans
• SEO

Monaco

• Banana Moon is a French swimwear brand. Through its collections, the brand applies its knowledges and expertise to create a unique and refreshing universe.During my internship, I was in charge of a wide range of tasks:
• After-sales service for the e-commerce website
• E-merchandising
• Create newsletters and analyze their performances
• Develop a newsletter communication plan
• Manage and analyze partnerships with influencers

International Business

Master 2 (M2), Digital Marketing

The aim of the Digital Marketing Master's degree is to develop the skills necessary and indispensable in the marketing and communication.

Bachelor'S Degree, Business Economics

This degree enables students to understand economic reasoning and learn the basics of business management. It offers the opportunity to be.

Du Préparation Aux Grandes Écoles D'Économie & De Management, Business Economics

This University Diploma prepares students for the written exams (applications, aptitude tests, foreign language tests, etc.) and oral.

Dut, Gea